النقاط الرئيسية
- هناك العشرات من البرامج المختلفة التي يتم تسويقها لبائعي أمازون، لذلك قد يكون من الصعب جدًا العثور على أدوات تعمل بشكل جيد.
- في هذه المقالة، سوف تكتشف أفضل البرامج لبائعي أمازون التي يوصي بها خبراؤنا بشدة.
- We’ve compiled over a dozen programs for keyword planning, product research, sales tracking, feedback management, data gathering, pricing help, and much more.
Whether you are a new or experienced Amazon seller, you probably know that there are dozens if not hundreds of Amazon seller software tools that can make your life significantly easier, drive traffic to your products, and help maximize your profits. But there’s one problem – the selection of this software is so huge that it’s challenging to find a program that works well and solves your problems. This is why we’ve compiled this list of the best Amazon seller software. You will discover programs for keyword research, pricing, feedback and review management, and much more.
But before we get into it, it’s crucial to mention that while Amazon FBA software can make your life as a seller easier, it will never come anywhere close to the results that a professional Amazon growth agency can provide. So if you’re looking to scale your business and become one of the top sellers on Amazon, we suggest booking a free call with one of Nuoptima’s specialists to discuss how we can help your Amazon business become as successful as possible.
So, without further ado, let’s talk about the best tools for Amazon sellers.
هيليوم 10
Helium 10 is not just one Amazon FBA software solution – it’s an entire suite of tools that can help you build a successful business selling products on Amazon. This company has been around for many years, and they’ve invested millions of dollars into creating a quality product. While the price of this tool may seem high, it’s crucial to keep in mind that you’re getting a whole suite of programs. Here are just a few programs collected under the Helium 10 umbrella:
- Frankenstein Keyword Processor – this tool is invaluable when you need to process a massive library of keywords and remove duplicates, eliminate specific keywords from the list, and sort all the keywords.
- Scribbles – Amazon Listing Writer – this program makes it easy to add keywords to your Amazon listing, remove duplicate keywords, and ensure that the listing contains all the necessary words and phrases.
- Magnet – this is a powerful research tool.
- Cerebro – this program allows you to check what keywords and phrases your competitors’ listings show up for in search results.
- Index Checker – this tool uses three different indexing methods, which allows you to make sure that your listing is indexing for all the necessary keywords. Since Amazon’s search algorithm shows different results to different people, you can’t get accurate indexing data just by searching for the product and keyword on the platform.
- Rank Tracker – this program allows you to track how your and your competitors’ listings are ranking on Amazon, view the organic search volume of different keywords, and browse other crucial data.
جمل جمل جمل جمل جمل
This website is crucial for Amazon sellers who want to gain a better understanding of how products are priced on Amazon. You can utilize the service’s numerous price tracing tools, sign up for alerts, browse the biggest price drops, view price history data and sales information, and much more. This web service is free to use once you create an account. You can also take advantage of their Chrome, Firefox, and Safari browser extensions.
أداة الكلمات المفتاحية
It’s not a secret that if you want customers to find your product on Amazon, you need to optimize the listing accordingly. But how can you know which keywords to include to ensure that people can find whatever you’re selling? Well, you can use the Keyword Tool. Simply enter your keyword in the tool, and it will g5trenerate a long list of keyword suggestions that you should use in your listing. This will ensure that customers who are interested in your product can find it. This software is available in both free and paid versions.
ابقَ
Keepa is an Amazon price tracking tool perfect for sellers who want to be aware of price changes and sales on the products they sell 24/7, as this service sends price drop alerts via email, Facebook, Twitter, Telegram, and RSS feeds. This is also one of the oldest price tracking tools. It may not have the flashiest design, but it has lots of useful features, including drive drop, stock availability, and deal alerts, graphs that show price changes over time, and an easy-to-use search tool that lets you filter products by price, drop percentage, and more. You can also use Keepa’s browser add-on for Chrome, Opera, Edge, and Firefox.
كشاف الغابة
Jungle Scout هو أحد أكثر التطبيقات شعبية لدى بائعي أمازون. كان Jungle Scout لاعبًا في سوق أدوات Amazon FBA لسنوات عديدة. اليوم، يوفر التطبيق مجموعة واسعة من الميزات الرائعة وواجهة ممتازة سهلة الاستخدام وأسعار معقولة.
Amazon sellers can utilize this app to manage inventory, perform keyword research, keep track of sales, analyze their products’ performance, and much more. This tool is especially useful when you want to launch a new product and need to analyze the demand and competition. In addition to its web application, Jungle Scout offers a Chrome extension in all plans. This extension allows you to see analytics and statistics about products while you browse Amazon.
AMZBase
AMZBase هو امتداد كروم يساعد بائعي أمازون في البحث عن منتجات جديدة لبيعها. نظرًا لأن الإضافة تحتوي على شريط بحث جوجل مدمج، يمكنك تصفح أمازون، وفي نفس الوقت استخدام الإضافة للبحث عن المنتجات في الأسواق الدولية مثل Aliexpress لفهم ما إذا كانت تستحق البيع بشكل أفضل. يمكنك أيضًا استخدام هذه الأداة للتحقق من معلومات المنتج على المواقع الإلكترونية الأخرى.
معلومات السوق
يعد حل برنامج Amazon FBA هذا بديلاً ممتازًا لبرنامج Jungle Scout. ما يميز هذا الامتداد عن العديد من البرامج الأخرى التي تقوم بنفس المهمة هو كمية البيانات التي يمتلكها. لقد حللت Market Intelligence ما يقرب من 30,000 عملية إطلاق لمنتجات أمازون، وتستخدم هذه البيانات لتزويدك بدرجة فكرة المنتج، والعدد التقديري للمراجعات التي ستحتاجها للحصول على مرتبة عالية على أمازون، واتجاهات أفضل البائعين، والمزيد. كما أن هذه الأداة أسرع من العديد من منافسيها.
أمزفايندر
Reviews are responsible for a large portion of a seller’s success on Amazon. But it can be challenging to track reviews on all the products you sell, especially if you work in multiple countries. But AMZFinder makes it easy, as it collects all reviews for your products across different countries in one place. And if you receive a bad review, the tool will mark it as “pending” until you address the issue and mark it as “done”. This Amazon review management tool also allows you to send emails to people who have purchased your products, asking them to leave a review. This is often more effective than Amazon’s automatic emails. You can create a template for these emails to automate the process.
ألجوبيكس
Algopix is a great piece of software for Amazon sellers who want to explore how viable their products might be on marketplaces other than Amazon. Once the user enters an ASIN number or a detailed product name in the search box, the program will return a detailed breakdown of expenses, demand, competition, and recommendations for the selling price. One downside of this tool is that it’s slower and buggier than its competitors.
ريبريكر إكسبريس
If there’s one piece of Amazon sales software you can’t operate without, it’s RepricerExpress. This tool automatically changes the price of your products depending on the prices set by competitors for the same products. This tool is also suitable for eBay sellers.
أفاد العديد من البائعين أن مبيعاتهم قد زادت بعد أن بدأوا في استخدام RepricerExpress. ويحدث هذا لأن الأداة تعدل السعر تلقائياً، مما يسمح للقائمة بالحصول على مراكز أعلى في نتائج بحث السوق وعلى صفحات القوائم. يتيح هذا البرنامج أيضًا للمستخدمين عرض عدد المرات التي تغير فيها سعر منتج معين خلال فترة زمنية معينة وتصفح إحصائيات أخرى. لدى RepricesExpress خمس خطط تختلف فقط في عدد القوائم التي تغطيها. فأرخص خطة تغطي 2,500 قائمة، بينما تعمل الخطة الأغلى ثمناً مع 50,000 قائمة في وقت واحد.
It’s worth mentioning that since so many Amazon sellers are now using re-pricing tools, the competition has gotten so fierce that anyone who wants to sell products on Amazon also needs to utilize these tools.
ملحق حاسبة FBA
When you are selecting new products to sell on Amazon, it can be difficult to figure out potential profit margins due to the FBA fees. This is why we love the FBA Calculator Free Extension from AMZScout. Once you install this extension in your browser, you can start looking for products you’d like to sell on Amazon. When you find a product you like, just activate the toolbar on the product’s page, enter the cost, selling price, shipping cost, and projected sales per month. The extension will then calculte FBA fees for the product.
However, you should keep in mind that this toolbar will be useful only if the product you’d like to sell is already sold on Amazon by someone else. Plus, you won’t be able to change the dimensions or weight of the product.
سونار
Sonal is another piece of Amazon FBA software that helps users carry out keyword research. This tool uses original search queries entered by Amazon users to give you keyword suggestions. You can use Sonar to browse keyword trends, perform simple keyword searches, carry out a reverse search by entering a product’s ASIN number to see which keywords the product ranks for, and browse keywords in other languages (right now, the tool supports five languages: English, German, Italian, Spanish, and French).
تطبيق البائع
يعد SellerApp بديلاً ممتازاً عن هيليوم 10 وأداة ممتازة للأشخاص الذين يبحثون عن برنامج منجم الذهب في أمازون الذي يمكنه أتمتة أعمالهم. يتيح لك هذا التطبيق تحليل أداء حملة الدفع لكل نقرة (PPC) وتحسين إعلاناتك على مستوى الكلمات الرئيسية والحملة. تمنحك الأداة أيضًا تحليلًا تفصيليًا لقوائمك، مع تسليط الضوء على الأشياء التي يمكنك القيام بها لجعل القائمة أكثر جاذبية للعملاء. توفر الأداة أيضًا امتدادًا لمتصفح كروم لتتبع مقاييس الأداء، وتتيح لك إجراء بحث عن المنتجات في السوق.
أسطورة البائع
يوفر أداة تعقب مبيعات أمازون ذات الأسعار المعقولة معلومات عن مبيعاتك، ويراقب أرباحك، ويتتبع الاتجاهات الحالية. أفضل ميزة لهذه الأداة هي أن المعلومات التي توفرها دقيقة، على عكس العديد من منافسيها. لذا يمكنك أن تشعر بالثقة في اتخاذ القرارات باستخدام هذه المعلومات.
مروّج AMZ
One of the biggest drawbacks of selling products on Amazon is that you don’t get a lot of information about your clients, so you can’t market to the same customers in the future. However, you can use tools such as AMZ promoter. This software allows you to create a landing page that offers people who want to purchase your product to get a promo code in exchange for their email. You can drive traffic from social media and other channels to the landing page instead of letting it go straight to Amazon.
In addition to providing you with the customers’ email addresses for remarketing, the landing page can pixel customers for further Facebook retargeting. At the same time, using this tool will likely slightly increase your bounce rate.