Finding a good SEO partner is tough, especially when you’re in a niche like floor restoration. You don’t need flashy buzzwords or empty promises. You need people who understand your industry, your local market, and how to actually bring in leads that turn into booked jobs. We’ve done the digging for you. Below is a list of SEO companies that specialize in helping floor restoration businesses grow online. They know the space, they’ve worked with similar clients, and they focus on the stuff that matters: rankings, calls, and real ROI.
1. Nuoptima
At Nuoptima, we work with flooring companies that are ready to scale, not just in rankings, but in real business results. We don’t just chase keywords. Our goal is to bring in qualified traffic that actually converts into paying customers, whether you specialize in hardwood refinishing, vinyl installation, or full-service flooring solutions.
Everything we do is built around strategy and ROI. We start by getting to know your business, your market, and your competition. From there, we craft a tailored SEO plan that includes everything from technical fixes to high-intent keyword targeting. And we don’t just set it and forget it – we track, report, and optimize so you always know where things stand. If you’re serious about growing your flooring business, we’re here to help make that happen.
Key Highlights:
- We focus on attracting local leads ready to hire a flooring expert
- Our SEO strategies are fully customized to your business goals
- We offer transparent reporting and live performance dashboards
- All our methods follow white-hat, Google-approved best practices
- We work with both newer flooring businesses and established brands
- We prioritize lead quality and long-term growth over vanity metrics
Services:
- Full SEO audits tailored for flooring websites
- Keyword research targeting buyer-ready search terms
- Technical SEO to improve site speed, mobile performance, and indexing
- Google Business Profile optimization for local reach
- On-page SEO for service pages and location-based content
- High-quality link building and authority outreach
- Conversion rate optimization for better lead generation
- Regular reports and ongoing strategy refinement
Contact Information:
- Website: nuoptima.com
- Email: [email protected]
- Address: 99 Wall Street #2394, New York, NY 10005, United States
- LinkedIn: www.linkedin.com/company/nuoptima
2. ThatWare
ThatWare is a digital agency that blends SEO with artificial intelligence, which honestly isn’t something you see every day. They don’t just stick to the usual SEO checklist either. Instead, they look at how people actually search for stuff online – especially in specific industries like flooring, and use that insight to help businesses show up where it matters.
They seem to care a lot about the way customers search and make decisions, which makes sense. For flooring companies, it’s not just about being online, it’s about being found by the right people at the right time. ThatWare digs into things like long, specific search terms, comparison-style searches, and local keywords. They also spend time fine-tuning landing pages so they actually turn visitors into real leads. It’s more about structure and user behavior than throwing keywords around.
Key Highlights:
- Mixes AI with traditional SEO for more focused results
- Pays close attention to how real customers search and browse
- Local SEO is a major piece of what they do
- Helps improve conversion rates through better site structure
- Works with businesses across different industries, not just flooring
Services:
- AI-powered keyword research and SEO
- Technical SEO and on-page optimization
- Local SEO and Google Business setup
- Content strategy and blog planning
- Ethical link-building
- Web design and development
- UI/UX improvements and chatbot setup
- SEO consulting and custom audits
Contact Information:
- Website: thatware.co
- Phone: +91-7044080698
- Email: [email protected]
- Address: 71-75 Shelton Street Covent Garden London WC2H 9JQ ENGLAND
- LinkedIn:www.linkedin.com/in/tuhin-banik
- Facebook: www.facebook.com/thatware
- Instagram: www.instagram.com/thatware.co
3. Digital Shift
Digital Shift focuses on helping flooring companies get noticed online. They’ve been around for a while and put a lot of their energy into local SEO, which makes sense because most people looking for flooring work start with a Google search in their area. Their work tends to revolve around improving how a flooring business shows up in search results, especially for people who are ready to book a job, not just browsing.
Rather than throwing everything at the wall, their approach includes things like tweaking site content, making pages load better, and using the right keywords based on what customers are actually searching for. They also seem to put effort into building up things like Google Business listings, local pages, and links from other websites, all aimed at boosting visibility in a specific area. It’s not about flashy gimmicks, just solid, consistent work to help flooring companies get more traffic from people nearby.
Key Highlights:
- Focuses on local SEO and improving Google visibility
- Offers full SEO packages tailored to flooring companies
- Works with search rankings, site optimization, and content
- Uses keyword research to target high-intent local traffic
- Helps manage social media and online listings for better reach
Services:
- Local SEO and Google Business management
- On-page SEO and technical audits
- Keyword targeting and research
- Web content updates and blog writing
- Link building and citation cleanup
- Social media and online profile setup
- Monthly SEO reporting and strategy updates
Contact Information:
- Website: digitalshiftmedia.com
- Phone: 888-380-2260
- LinkedIn: www.linkedin.com/company/digital-shift-media
- Facebook: www.facebook.com/digitalshift
- Instagram: www.instagram.com/digitalshiftpro
- X (Twitter): x.com/digitalshiftpro
4. Rank My Business
Rank My Business works with flooring companies that want to show up better in local search results. They’re based in Australia and offer SEO services specifically designed to help businesses in the flooring industry get found more easily online. Their main focus is on local SEO, making sure flooring contractors appear when someone nearby searches for things like “flooring installation” or “hardwood floor repair.” They also tie in broader digital marketing tactics when needed, but the core of what they do centers on search visibility.
Their approach is pretty practical. They use keyword tools to figure out what real customers are searching for, then help companies show up for those terms. They also work on things like Google Business profiles, content optimization, backlinks, and making sure the technical parts of a website are working the way they should. What stands out is how much they focus on local reach and making sure flooring companies get leads from people who are actually ready to hire someone, not just browsing.
Key Highlights:
- Offers SEO plans made specifically for flooring businesses
- Focuses on local visibility to attract nearby customers
- Uses a mix of traditional SEO and AI tools for targeting
- Works with both small and growing companies across Australia
- Addresses common industry issues like low-quality leads and poor online visibility
Services:
- Keyword research and targeting for flooring terms
- Local SEO, including Google Business optimization
- Technical SEO and on-page improvements
- Content writing and location-focused landing pages
- Link building and citation management
- Conversion rate optimization and web design support
Contact Information:
- Website: www.rankmybusiness.com.au
- Phone: 1300 007 265
- Email: [email protected]
- Address: Level 8/1341 Dandenong Rd, Chadstone VIC 3148, Australia
- LinkedIn: www.linkedin.com/company/rank-my-business-australia
- Facebook: www.facebook.com/rankmybusinessaustralia
- Instagram: www.instagram.com/rankmybusiness_australia
5. SEO Pro Hub
If you’re running a flooring business and struggling to get noticed online, SEO Pro Hub might be worth checking out. They’re based in the U.S. and work with flooring companies specifically to help them show up higher in search results and bring in more local leads. Their process starts with a deep dive into your site to figure out where things stand compared to your competitors. Then they clean up technical issues, tweak your Google Business Profile, and write original content that helps you rank better.
They also keep an eye on everything with lead tracking and monthly reporting, so you’re not left wondering what’s going on. What’s nice is they offer different pricing tiers, which makes them a good fit whether you’re just getting started or already up and running but looking to grow. They keep things practical, affordable, and focused on getting real results.
Key Highlights:
- Focuses on service-based businesses like flooring contractors
- Flexible plans for companies at different stages
- Helps with Google Business, backend site fixes, and content
- Tracks performance and lead activity
- Transparent reporting, so you always know what’s working
Services:
- Local SEO and GMB management
- On-page SEO and technical fixes
- Keyword research and location-based targeting
- Blog posts and website content
- Link building and citation cleanup
- Call tracking and detailed performance reports
Contact Information:
- Website: seoprohub.com
- Phone: +1 925-396-5813
- Email: [email protected]
- Address: 4900 Hopyard Rd Suite 100, Pleasanton, CA 94588
- LinkedIn: www.linkedin.com/company/seoprohub
- Facebook: www.facebook.com/seoprohub
- Instagram: www.instagram.com/seoprohub
- X (Twitter): x.com/SEOPHofficial
6. Hook Agency
Hook Agency is one of those firms that doesn’t try to do everything, they stick to what they’re good at, which is helping contractors (including flooring pros) get more leads from Google. They’re based in Minneapolis but work with businesses all over the country. Their team focuses on stuff that actually moves the needle: smart keyword targeting, solid technical SEO, high-quality backlinks, and content that gets people to take action.
They’re big on tracking what works and sharing those results with you in a way that’s easy to understand. Hook tends to be a better fit for flooring businesses that already have some momentum and are ready to level up. They like to build real partnerships and only take on clients they know they can help.
Key Highlights:
- Contractor-focused, including flooring and home service industries
- Handles both technical SEO and content strategy
- Builds links that help you show up higher on search engines
- Known for clear communication and transparency
- Helps turn traffic into actual leads, not just clicks
Services:
- Local SEO and keyword strategy
- Website optimization and audits
- Blog content and landing page writing
- Link-building outreach
- Google Ads and PPC management (if needed)
- Custom dashboards to monitor progress
Contact Information:
- Website: hookagency.com
- Phone: 612-662-2895
- Email: [email protected]
- Address: 600 N Washington Ave, Suite C203 Minneapolis MN
- LinkedIn: www.linkedin.com/company/hook-agency
- Facebook: www.facebook.com/hookagency
- Instagram: www.instagram.com/hookagency
- X (Twitter): x.com/hookagency
7. Seotwix
Seotwix is all-in on flooring SEO. They work only with flooring companies, which means they’ve seen it all, and know how to get you found by the right people online. Whether you do refinishing, installs, vinyl, hardwood, or epoxy, they’ve got strategies that are tested and proven to work. They focus hard on local SEO. That means showing up when someone nearby searches “flooring installer near me” or “hardwood floor repair in [your city].”
From optimizing your Google Business listing to creating localized service pages and getting backlinks from industry sites, their goal is to get your phone ringing. They care about the Google Maps 3-pack – that little box that pops up with local listings. That’s where most of the action happens, and they build your strategy around landing there consistently.
Key Highlights:
- 100% focused on flooring and home service businesses
- Built around local rankings and the Google Map Pack
- Creates custom landing pages for specific cities or services
- Handles online directories and citation cleanup
- Offers full review and reputation management support
Services:
- Local SEO and strategy planning
- Google Business Profile updates and optimization
- Keyword research based on actual homeowner searches
- Directory listings and backlink building
- SEO content for service and city pages
- Reputation and review management
Contact Information:
- Website: seotwix.com
- Address: 401 N Michigan Ave, Chicago, IL 60611
- LinkedIn: www.linkedin.com/company/seotwix
- Facebook: www.facebook.com/seotwix
- Instagram: www.instagram.com/seotwix
- X (Twitter): x.com/seotwix
8. OutsourceSEM
If your flooring business is struggling to show up on Google, OutsourceSEM might be worth checking out. They’re an India-based SEO agency that works with flooring companies all over the world, including the U.S., U.K., and Australia to help boost local visibility and bring in better leads. Their main goal? Making sure the people searching for flooring services in your area actually find you.
OutsourceSEM takes a thorough, research-heavy approach. They start by digging into keywords your ideal customers are using, checking out your competitors, and fixing technical stuff on your site that could be holding you back. They also help manage your Google Business Profile, build backlinks, and create content that helps your site rank higher and get noticed. They’re big on communication, so you’re always in the loop, no guessing games.
Key Highlights:
- Tailored SEO for flooring companies across different markets
- Strong focus on transparency and regular updates
- Helps improve lead quality, not just traffic volume
- Stays current with Google updates and SEO best practices
- Offers 24/7 client support across multiple time zones
Services:
- Technical SEO audits and fixes
- Keyword research focused on local traffic
- Google Business Profile optimization
- Link building and outreach
- Custom content and landing page creation
- Monthly reporting and progress tracking
- Conversion rate optimization
Contact Information:
- Website: www.outsourcesem.com
- Phone: (845) 579 0536
- Email: [email protected]
- Address: Megistron Media Pvt. Ltd., City centre mall, C-0502, Buddh Marg, opposite Fire Station, Christian Colony, Lodipur, Patna, Bihar 800001
- Facebook: www.facebook.com/megistron
- X (Twitter): x.com/megistron
9. Supple Digital
Supple Digital is an award-winning agency out of Australia that helps flooring companies grow their online presence and land more local jobs. They work with businesses of all sizes and are especially helpful for smaller flooring contractors trying to compete with bigger names in the industry.
What makes Supple different is their full-service approach. They take the time to understand your business and goals, then tailor an SEO plan to help you show up when and where it matters, especially in local search. From fixing up your website and writing targeted content to improving your Google Business listing and building links, their team handles it all. Plus, they keep things transparent with regular updates and clear reporting.
Key Highlights:
- Based in Australia with global experience in flooring SEO
- Hands-on strategy tailored to your market and goals
- Strong local SEO focus for attracting nearby customers
- Helpful for small businesses competing with national brands
- Clear communication and consistent reporting
Services:
- Local SEO strategy and keyword research
- On-page SEO and technical optimization
- Google Business Profile setup and updates
- Content creation for location and service pages
- Review management and reputation building
- Link building and directory citations
- Site speed and mobile optimization
Contact Information:
- Website: supple.com.au
- Phone: 1300 787 753
- Address: 5/84 Church St, Richmond VIC 3121
- LinkedIn: www.linkedin.com/company/suppledigital
- Facebook: www.facebook.com/Suppledigital
- Instagram: www.instagram.com/SuppleDigital
Final Thoughts
If you’re in the floor restoration business, you already know how competitive the local market can be. The right SEO partner can make a huge difference, not just in helping your site rank, but in bringing the kind of leads that turn into real jobs.
We’ve shared a mix of agencies here, each with its own strengths, specialties, and approach to helping flooring companies grow online. Some are hyper-local experts, others offer full-service digital support, but all of them understand what it takes to get a floor restoration business noticed by the right audience.
Ready to put your flooring company on the map? Start with one of the companies on this list, and take that next step forward.
