Google ads agency that gets you new customers profitably

We find & scale profitable ad units and keywords for your business to drive predictable & profitable revenue

Does this look like you?

eCommerce / DTC

You want customers who are ready to buy your exact product. You may be finding it difficult to scale Meta ads & need a reliable revenue channel

B2B Services

Your customers are finding other service providers using obvious search terms & you want to appear and find ready-to-buy customers profitably

B2B SaaS

Your SaaS tool solves clear pain points which you know convert well into your product. Your customer’s are Googling these keywords and need a solution like yours

The NUOPTIMA Difference

Understands your ICP deeply and consults you for expertise
Sets up attribution and conversion to ensure bottom-funnel data is flowing back into Google
Tests ad units and keywords intelligently to find the right balance between conversion rate and search volume
Finds keywords that the competition is missing
Knows your margins and aims to drive profitable revenue at scale
Averages 5x+ ROAS across all clients

Other Ghostwriters

Bid on your branded keyword and fail to drive incremental revenue
Set up your ads and fail to optimise
Doesn’t test ad units correctly
Overbids on the wrong keywords and wastes your money

Typical results

13x ROAS for teeth whitening brand

Nuoptima targeted teeth whitening keywords and utilised multiple ad units to drive massive sales increase

$165k

Revenue

£0.40

CPC

7.6%

Conversion rate

How we work

Step 1

Deep research of your ICP

We analyse your existing Google Analytics, Google Search Console and PPC data, and interview you to identify your ‘money keywords’. These are high-buying intent keywords.

Step 2

Set up Google Search, Shopping and Remarketing

We utilise all available ad units to test for profitability. Initially, this involves using broad match keywords to expand the universe of high buying intent keywords and eventually segmenting into phrase & exact match.

Step 3

Manual bid management & landing page optimisation

Keyword bids are managed manually to stop your competitors or Google from making you overspend.

We’ll set up full-funnel tracking so we know which clicks result in new revenue.

Acquire ready-to-buy customers on a performance basis with Google Ads

Pricing

Starter

From

$900

p/m

Up to $5k adspend
Monthly call
Results dashboard
Tracking & analytics set up
PPC account structure set up
Ad copy creation
Usage of existing PPC assets

Startup

From

$2,000

p/m

Up to $10k adspend
Monthly call
Results dashboard
Tracking & analytics set up
PPC account structure set up
Ad copy creation
Usage of existing PPC assets
Landing page optimisation tasks
Conversion rate optimisation
Up to 2 new PPC creatives

Scaleup

From

$3,000+

p/m

Up to $10k+ adspend
Monthly call
Results dashboard
Tracking & analytics set up
PPC account structure set up
Ad copy creation
Usage of existing PPC assets
Landing page optimisation tasks
Conversion rate optimisation
Up to 3 new PPC creatives

Free Google Ads KPI Cheat Sheet

Learn how to analyse Google Ads results & hold your agency accountable

Subscribe Now!

Who you’ll work with

Aman is a resident growth expert. He has run growth, marketing and sales functions for over 4 years for over 20 consumer brands and has executed over 25 growth channels including email, Amazon, SEO, Google, Facebook & LinkedIn.

Aman Ghataura

Head of Growth

Aman Ghataura

Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan

Growth Manager

Rob Sloan

Growth Manager

Shawon has a proven track record of running successful campaigns with great ROI results. He specialises in paid ads on platforms such as Google Ads, Facebook Ads and LinkedIn Ads. Shawon’s passion lies in helping businesses achieve their full potential through the power of digital media.

Shawon Das

Head of PPC

Shawon Das

Head of PPC

View all team

FAQ

How much PPC budget do I need to spend?

As a rule of thumb you want to start with at least $2,000 monthly ad spend budget. We’ve scaled budgets profitably far beyond this to $50,0000 per month