Drive More Customers and Revenue with Roofing PPC Services
We’ll create and manage targeted PPC campaigns for your Roofing company that delivers exceptional returns
Does this look like you?
Founder/CEO
Looking to drive more traffic and sales for your Roofing business
B2C Marketer
Wanting to boost your online sales and revenue with targeted Roofing PPC campaigns
B2B Marketer
Struggling to generate leads and sales with your current PPC campaigns
Challenges of Roofing PPC
High competition
Roofing PPC campaigns face stiff competition from other roofing companies, making it challenging to secure a top ad position and higher click-through rates.
Costly keywords
Popular roofing-related keywords can be expensive, making it difficult for smaller companies to compete with larger ones that have bigger PPC budgets.
Seasonal fluctuations
Demand for roofing services can vary greatly depending on the season, making it challenging to optimize campaigns and adjust budgets accordingly.
Targeting the right audience
Roofing companies must accurately target property owners in need of their services, which can be difficult due to the wide range of potential customers and varying needs.
Important Roofing Business PPC Metrics
Lead Generation:
Track the number of new leads generated through marketing efforts to measure the effectiveness of campaigns and identify areas for improvement.
Cost Per Lead:
Calculate the average cost of acquiring a new lead by dividing the total marketing spend by the number of leads generated to gauge the efficiency of marketing strategies.
Lead Conversion Rate:
Monitor the percentage of leads that turn into paying customers to assess the quality of leads generated and the effectiveness of the sales process.
Customer Acquisition Cost:
Determine the average cost of acquiring a new customer by dividing the total marketing and sales expenses by the number of new customers to optimize marketing spend.
Customer Lifetime Value:
Estimate the total revenue generated by a customer over the course of their relationship with the company to inform marketing budgets and focus on retaining high-value clients.
Repeat Business Rate:
Measure the percentage of customers who return for additional services to identify the effectiveness of customer retention strategies and the quality of services provided.
Online Visibility:
Assess the company’s presence on search engines, social media, and review platforms to evaluate brand awareness and reputation, and identify opportunities for improvement.
The NUOPTIMA difference
The NUOPTIMA Difference
Other Roofing SEO agencies
Typical results
How we work
Discovery & Research
We’ll thoroughly analyse the Roofing industry and your competitors to identify growth opportunities and areas for improvement.
Strategy & Execution
Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.
Measurement & Analysis
We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.
Free Video PPC Audit for Your Roofing Business
We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.
FAQ
While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.
We conduct in-depth research on the Roofing industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.
We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.
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