NUOPTIMA > Nuoptima Blog: SaaS Marketing Tips and Tricks > Top 13 Facebook Ads Agencies in the UK in 2023

Top 13 Facebook Ads Agencies in the UK in 2023

February 1, 2023
Updated: November 3, 2023
Reading Time: 2 minutes

Facebook is more than just one of the most popular social media platforms in the world, it’s a powerful tool that offers businesses the opportunity to drive sales and boost brand awareness. With over 2.9 billion users worldwide, Facebook presents businesses with an excellent opportunity to advertise on its platform, reaching and engaging with a wealth of potential customers. 

While advertising on Facebook offers great potential for businesses to connect with their target audience, it also comes with great competition. For many, creating engaging Facebook ads that attract the right customers, stand out from the competition, and cater to the current algorithms and trends can feel impossible. This is where Facebook ad agencies come in.

Facebook ad agencies specialise in creating and managing Facebook ads for businesses. They are up-to-date with the current trends, know how to access your audience, and, best of all, have a team with the design and creative skills needed to create high-quality ads that generate results. 

But who are the best Facebook ads agencies in the UK? 

In this blog post, we’ll provide an in-depth analysis of the top Facebook ad agencies that are leading the way in creating effective, engaging, and eye-catching advertisements for their clients.

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NUOPTIMA



NUOPTIMA – yes, that’s us! You’ve found this page because we’re so good at marketing we’re able to promote ourselves (that’s the sort of people you want in your business).

A bit about us

We’re an honest growth agency, and our goal is to drive profit for your business. 

We don’t work with everyone. In fact, we actively refuse 50% of all businesses that try to work with us. That’s purely based on if we think we can make your campaign a success. We only grow as an agency if we can get you results and you refer us to your friends and family. 

Before you choose an agency, reach out to our team. We’ll objectively tell you what we think, and if it’s good, we’ll propose a fair price alongside a set of growth expectations and KPIs.

Once you start to work with us, you’ll be in regular contact with our team. You’ll be provided with extensive data tracking and will see us on regular calls.

Our capabilities

  • Costs start from $1,000 per month, depending on your requirements.
  • We’ve worked with local service providers all the way to public companies.
  • We’ve worked across B2C and B2B, having driven brands to 7 figures in sales, and exceeded B2B SQL quotas.

Next steps

  • Firstly, you should visit our specific services pages in the header menu.
  • Then, you should read through some case studies here.
  • And when you’re ready, send us a message or book a call here.

contact us

Headquarters  London, United Kingdom

Speciality SEO, PPC, and all types of Digital Marketing

Founded in 2020

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The Good Marketer

The Good Marketer is a London-based digital marketing agency that specialises in creating and managing Facebook ads for small businesses and startups. As an award-winning agency, The Good Marketer takes a personalised approach to digital marketing. Along with offering each client a personalised account manager and access to the in-house creative team, The Good Marketer uses data-driven insights to create effective ad campaigns that deliver results.

In addition to offering social media ads, The Good Marketer offers the following services:

  • Google Ads
  • Social Media Management
  • Website Design
  • Content Marketing
  • Search Engine Optimisation (SEO)
  • Digital PR

As a verified Meta partner, The Good Marketer has worked with a wide range of clients, delivering results such as:

  • 175% increased revenue for The House Outfit
  • Generated over £4,600,000 in revenue for Easilocks
  • Generated an average FB/IG ROA of 21.12 for Kavee

Headquarters – London

Speciality – Small to Medium-Sized Businesses, Startups, and Purpose Driven Companies

Founded In – 2017

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The Brains

The Brains is an award-winning Facebook Ads agency based in London. An agency with a wealth of experience, The Brains prides itself on providing a complete service, offering everything from research to strategy, campaign building, and implementation. Additionally,  they also teach their clients digital marketing skills to ensure continuous success.

Along with social media advertisements, The Brains offers a range of additional digital services, such as:

  • SEO
  • Content Creation
  • Pay-Per-Click (PPC)
  • Lead Generation
  • Email Marketing
  • Marketing Automation
  • Website Design and Development.

Specialising in working with e-commerce, B2B, and B2C companies, The Brain has worked with well-renowned brands such as:

  • DHL
  • Friends of the Earth
  • Harley Street Fertility Clinic
  • Greyhound.

Headquarters – London

Speciality – Ecommerce, B2B, and B2C Companies

Founded In – 2015

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The Small Biz Expert

The Small Biz Expert does exactly what it says in the title – they help small businesses achieve growth. Taking a tailored approach to Facebook Ads, The Small Biz Expert consults with each individual business to create a strategy that focuses on their requirements, audience, and budget. The Small Biz Experts offer customised and transparent pricing so that small businesses can create a package that works for them.

The Small Biz Expert also offers other digital marketing services, including:

  • SEO
  • Google Ads and PPC
  • Content Writing
  • Marketing Consultancy
  • Email Marketing

Through their in-depth understanding of how to help small businesses achieve big results through social media campaigns, they have worked with brands such as:

  • Thirst Class Ale
  • Flaming Licks
  • Menopause Clinic London

Plus, they have been featured as experts in publications by The Telegraph, NatWest, The Independent, Newsweek, and The Guardian.

Headquarters – London

Speciality – Small to Medium-Sized Businesses

Founded In – 2017

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Gripped

Gripped is a B2B Facebook agency that believes growth is a science, not an art. A highly experienced marketing agency Gripped specialises in the B2B, SaaS, technology, and  IT sectors. More than just an advertising and marketing agency, Gripped provides access to its growth platform, where they offer businesses services designed to tackle the common digital growth problems that B2B businesses face. 

Here is a closer look at their services:

  • Digital Marketing Strategy
  • B2B SEO
  • B2B Inbound Marketing
  • Lead Generation
  • Content Marketing
  • Website Development
  • Sales Enablement

Gripped takes a full-funnel approach to its Facebook ads strategy, taking potential customers from awareness to conversion. Some of the brands that have benefited from Gripped’s ad strategies include: 

  • Undo 
  • IPV

Headquarters – London

Speciality – B2B, SaSS, Technology, and IT

Founded In – 2017

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One PPC

One PPC is an expert Facebook advertising agency that is passionate about helping businesses get results. All One PPC employees have been accredited with Facebook’s own Blueprint Certification. This means they are a team of experts in Facebook marketing planning, buying, and creating Facebook ads for maximum impact.

One PPC offers a targeted approach to Facebook Ads, following the process of:

  • Analysing your business and researching your industry
  • Building and launching your campaigns
  • Testing, optimising, and scaling all strategies.
  • Ongoing management and analysis, as well as performance reporting

One PPC has helped numerous brands receive impressive results, for example:

  • Helping Swagger Home Furnishings grow their Facebook advertising sales by over £4000 per day.
  • Driving 220,000 website visitors from Facebook Ads for CamperBuyer.com

Headquarters – London

Speciality – Small and Medium-Sized businesses and SEM Market

Founded In – 2017

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Giraffe

Giraffe is a Facebook advertising agency that specialises in helping businesses get the best possible results from their budget. Along with offering a simple, up-front, and transparent pricing model, Giraffe stands out for their holistic approach to helping brands with all things social. 

Along with its Facebook Ads service, in their packages, you can expect support with the following:

  • Influencer Marketing
  • Social Media Management
  • Content Creation
  • LinkedIn and Instagram advertising

As an expert in their field, Giraffe has provided advice to BBC News, Business Insider and Aljazeera America, as well as working with multinational companies such as:

  • Casillero del Diablo
  • Air France
  • GoodYear Lifestyle

Headquarters – Portsmouth, Hampshire

Speciality  – B2C and E-commerce

Founded in – 2012

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Clicky

Clicky is a carbon-neutral agency based in Chester, UK. An agency with a wealth of experience creating meaningful content for their clients, they bring their passion, dedication, and expertise to each new project. Clicky is passionate about helping businesses of all sizes and industries achieve their advertising goals.

In addition to its Facebook advertising services, Clicky offers a range of other digital marketing services, including:

  • SEO
  • PPC Advertising
  • Performance Creative
  • Affiliate Marketing
  • Strategy and Consulting

Clicky is known for being an agency that can take the lead in strategic development, taking paid media to the next level. As a result, Clicky has delivered meaningful results to companies like; 

  • Asprey 
  • Todd Hall  
  • Destination2. 

Headquarters – Chester

Speciality – D2C Brands

Founded in – 2007

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Passion Digital

Passion Digital is an award-winning social media agency based in Brixton, London. Using imagination and creativity to create ad campaigns with a competitive edge, Passion Digital creates top-down digital strategies that engage, convert, and perform. They take a full-funnel approach to Facebook advertising, from increasing awareness to consideration and driving sales to build communities.

Passion Digital offers the following services:

  • Insight and Strategy
  • SEO
  • Digital PR
  • Social Media Content Creation and Management
  • Paid Search
  • Web Performance
  • Data and Analytics

Passion Digital is known for its innovative and creative approach to digital marketing, and they have delivered impressive results for notable clients, such as:  

  • Jigsaw 
  • Frank Knight 
  • King’s College London 
  • The Science Museum.

Headquarters – Brixton

Speciality –  B2C and E-commerce

Founded in – 2012

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Disturb Digital

Disturb Digital is a Facebook advertising agency that specialises in helping SMEs achieve results similar to big brands. From idea to creation and execution, Disturb Digital provides an all-in-one Facebook Ads service designed to help brands drive new customers at a profitable cost. A brand rooted in creativity, Disturb Digital seeks to combine a brand’s commercial ambitions with its creativity, driving positive business outcomes.

Disturb Digital combines its advertising expertise with other useful services such as:

  • Web Design
  • E-commerce Support
  • Video Creation and Editing
  • Content Creation

Through their in-depth understanding of social media, they have delivered impressive results for brands such as: 

  • Bidvine 
  • We Glow  
  • Chai Thai London.

Headquarters – London

Speciality – SMEs and Creatives

Founded in – 2016

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Brainlabs

Brainlabs has a mission to make marketing more scientific. All their campaigns are powered by a combination of their own in-house ad tech and the best third-party ad tech, including AR and Chatbots. In order to maximise businesses’ budgets, Brainlabs uses dynamic budget optimisation tools to identify the best-performing structure.

Brainlabs additional services include:

  • Data Strategy
  • Data Science
  • SEO 
  • Influencer Marketing
  • Paid Search
  • Paid Social

Known for its innovative and data-driven approach to advertising, some of Brainlabs spectacular successes across the world include; 

  • Helping Zapp increase their leads by 171%  
  • Enabling Chi Chi London to improve its ROI by 35%.

Headquarters – London

Speciality – Tech-Driven SMEs and Enterprise Companies

Founded in – 2012

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Digital Ethos

Digital Ethos is a B-Corp-certified Facebook advertising agency that’s on a mission to ‘make your business succeed online’. Using world-class digital marketing techniques, they are passionate about helping businesses thrive while making it as easy as possible for them to get found online.

Along with offering high-quality advertising services for ethical and purpose-driven brands, Digital Ethos also offers services such as:

  • SEO
  • PPC
  • PR
  • Web Design
  • Social Media Management
  • Creative Content Creation

Digital Ethos has gained a reputation for being a passionate, creative, and ethical agency, enabling them to work with a number of household names such as; 

  • NHS 
  • M&S Opticians 
  • Earthwise  
  • Ecologi.

Headquarters – Leicester, 

Speciality – Ethical and Purpose-Driven Brands

Founded in – 2012

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The Social Effect

The Social Effect is a B2B Facebook Ads agency that is passionate about helping its clients connect with the right audience, putting an emphasis on building long-term, meaningful relationships. The Social Effect helps businesses to convey real stories that connect and build trust with their audience.

Taking a holistic approach to the funnel, they provide a range of services that target three phases – awareness, consideration, and decision. These services include:

  • Strategy Creation
  • Community Building
  • Copywriting
  • Analytics
  • Web Design
  • Content Creation

The team behind The Social Effect consistently produces high-quality campaigns. An example of this is their efforts in contributing to 32% of the 6847 registrations for the Women in Business launch event.

Headquarters – Brighton

Speciality – B2B Brands

Founded in – 2015

FAQ

What are the benefits of a Facebook ad agency?
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For a similar price to a freelancer or full-time team member, A Facebook ad agency will provide you access to an entire team of account managers, graphic designers, copywriters, data analysts, and more, all working together to solve problems, drive traffic, and create a solid strategy for your business.

How Much Do Facebook Ads Cost?
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Advertisers on Facebook are billed based on two metrics; Cost Per Click (CPC) and Cost Per Mille (CPM). It is estimated that advertisers will pay around $0.94 per click or $12.07 per 1,000 impressions.

Are Facebook Ads Worth It?
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As one of the largest social media platforms worldwide, advertising on Facebook offers many advantages. Firstly, Facebook’s market share for digital advertising is close to 20%, making it one of the largest options for advertising, behind Google. Additionally, the average conversion rate for Facebook ads is 9-10%, higher than for Google Ads.

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By: Viktor Bartak

Head of SEO

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Viktor has 15 years of experience in SEO, having worked on over 300 businesses across B2B and B2C, including cybersecurity, social media, eCommerce, tourism, SaaS, fintech, private clinics, agriculture, clothing manufactures, real estate and more.

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