NUOPTIMA > Nuoptima Blog: SaaS Marketing Tips and Tricks > Top 12 Social Media Marketing Agencies in the UK – The Ultimate Guide

Top 12 Social Media Marketing Agencies in the UK – The Ultimate Guide

Finding a trustworthy and effective social media marketing agency that delivers results for businesses can be a daunting task. Many agencies make false claims and fall short when it comes to delivering on those promises. To help you avoid disappointment, we have compiled a list of the UK’s top 12 social media marketing agencies.

We’ll examine the following areas for each agency: 

  • What do they offer? 
  • What are their digital marketing methods? 
  • What is their specialisation under different domains such as creative strategy, SEO, and influencer marketing? 
  • Why should you collaborate with them?

Why Hire a Social Media Marketing Agency? 

Some of the best benefits of hiring the best social media marketing agency include the following:

  • Digital marketing agencies know who your potential customer is.
  • They are aware of problems that the industry is facing and how to deal with outbidding your competitors most effectively.
  • They have a proven strategy with years of experience in helping various businesses. This saves you much time and effort in trial and error should you do it in-house.
  • Hiring an in-house team of different marketing roles is much more expensive than hiring a good social media marketing agency where you can outsource your entire project with little money.

Having said that, you should now be able to make an informed decision in choosing the right social media marketing agency that fits your brand and business needs.

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The Social Shepherd

The Social Shepherd provides services that aid in enhancing a brand’s presence on social media. This includes managing their social media accounts, producing captivating videos and advertisements, increasing returns through paid social ads, and partnering with influencers to broaden their reach.

Other services include the following:

  • Paid Social Ads (Facebook, Instagram, YouTube, Snapchat, Tik Tok, Pinterest) 
  • Video Production and Editing 
  • Social Media Management 
  • Influencer Marketing.
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GOAT Agency

The GOAT Agency is a social-first agency that provides valuable insights for a growing agency. Unlike other influencer marketing agencies, GOAT doesn’t manage talent, ensuring impartiality in choosing the right influencer for each campaign. 

With over 1,000 influencer campaigns and 70,000 vetted influencers, GOAT has a wealth of experience and data from seven years of performance.

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The Good Marketer

Based in London and Essex, The Good Marketer prioritises data-driven decision-making for optimal results. Their social media approach emphasises research-backed strategies aimed at boosting traffic and conversions. 

They offer services such as: 

  • Google Ads,
  • Facebook and Instagram advertising 
  • Social Media Management 
  • Email marketing.
  • SEO
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Spin Brands

Founded in 2013, Spin Brands is a team of 18 account managers and creatives with extensive experience working in 10 countries and various industries. They distinguish themselves with a track record of delivering results. 

Spin Brands has received several awards, including; 

  • Top Advertising & Marketing Agency 
  • Top B2B Service Provider
  • Top Creative Agency from Clutch 2019. 

As a “scale-up” agency, they partner with brands such as Funky Pigeon, Lovehoney, and Sans Matin. Moreover, they offer services such as; 

  • Organic and Paid Social Campaigns
  • Creative Content 
  • Analytics and Optimisation 
  • Influencer Marketing.
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One Umbrella

One Umbrella is highly rated for its personalised service and small yet effective social media marketing team. They offer excellent client communication and guaranteed results for paid social campaigns in 60 days or less. 

Their comprehensive client selection process ensures a successful partnership before starting any social media projects. Also, they strongly focus on conversion optimisation and limited support for branding and creative production. 

Although they are great for businesses focused on return on investment, One Umbrella is not ideal for those looking to build brand awareness and community.

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Social Chain

Established in 2014, Social Chain has partnered with leading brands such as Skybet, Amazon, Apple Music, Logitech, and Coca-Cola. It is also one of the best social media marketing agencies in the UK in terms of helping brands reach audiences through creative content. 

Social Chain has a multi-faceted strategy for monetisation and sponsored content, with a special focus on the following:  

  • Linking video and E-commerce 
  • Delivering Niche Millennial and GenZ Audiences
  • Exploring Long-Form Content
  • Expanding into Non-English Speaking Markets.

Social Chain has a record of 132 million unique video viewers on social media. Also, they have 80 million followers on social media and recently exceeded 1 million subscribers on TikTok. The company has 43 content channels in various industries, such as sports, gaming, food, and fitness, that reach millions of millennial and GenZ audiences every month. 

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Burst Digital

Burst Digital, one of the top social media agencies in the UK, specialises in social media management and provides services in four core areas: 

  • Strategy 
  • Attraction 
  • Engagement  
  • Conversion

Ideal for businesses looking to engage with customers on social media, Burst Digital will handle messaging and comments, create GIFs and filters, and publish posts during peak engagement hours. All these activities help you meet your Key Performance Indicators (KPIs). Also, the agency is environmentally conscious, offering discounts to eco-friendly businesses and planting a mini forest for each project. 

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Prohibition

Prohibition is a well-established PR agency with over nine years of experience and has won awards for Best PR Agency and Best Integrated Campaign in 2019. They provide a range of services, including the following: 

  • PR consultancy 
  • Social Media Marketing 
  • Written Content
  • Integrated Marketing Campaigns 
  • Audience Identification
  • Video production

Combining these services is ideal for businesses as video content is becoming more popular, and Facebook and Twitter generate billions of video views daily. Simply, with Prohibition’s expert services, businesses can expect strong results.

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Ladder.io

Ladder.io is a data-driven growth marketing agency that has served a diverse range of clients, from Y-Combinator startups to established brands like Nestle, Booking.com, Men’s Health, and LA Times. It is a full-fledged marketing agency that offers a broad range of organic and paid services.

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Digivate

Digivate offers a full range of digital services. They have a unique approach called “MIND”, which focuses on dividing your target audience into distinct groups and delivering personalised messaging that stands out in a crowded market. 

Their services include the following; 

  • Persona Identification 
  • Integrated Marketing Strategies across SEO, Content, PPC and Paid Media
  • Optimisation
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Yell

Yell specialises in social media advertising on various platforms and is a proficient Meta Business Partner in Facebook and Instagram advertising. They provide comprehensive reporting across all channels, allowing you to track ad performance and monitor KPIs to assess the agency’s effectiveness.

Although it lacks content creation and community engagement services, its Smart Performance solution stands out by simplifying advertising through its ability to drive website traffic through a combination of social media, search, and display advertising.

By: Vadim t

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