Drive More Customers and Revenue with BigCommerce PPC Services
We’ll create and manage targeted PPC campaigns for your BigCommerce company that delivers exceptional returns
Does this look like you?
Founder/CEO
Looking to drive more traffic and sales for your BigCommerce business
B2C Marketer
Wanting to boost your online sales and revenue with targeted BigCommerce PPC campaigns
B2B Marketer
Struggling to generate leads and sales with your current PPC campaigns
Challenges of BigCommerce PPC
High Competition:
BigCommerce needs to stand out in the crowded e-commerce market, as competitors are also bidding aggressively for the same keywords, driving up the cost per click.
Optimizing for Mobile Users:
Ensuring BigCommerce’s PPC ads are effectively reaching and converting mobile users can be challenging, as they require different ad formats, targeting, and landing page experiences.
Attribution and Tracking:
Accurately measuring the performance of PPC campaigns and attributing conversions to specific ads and keywords can be difficult, especially with cross-device journeys and multiple touchpoints.
Ad Creative and Copy:
Creating compelling and highly relevant ad creative and copy that resonates with BigCommerce’s target audience is crucial for driving conversions and maintaining a high-quality score.
Important BigCommerce Business PPC Metrics
Customer Acquisition Cost (CAC):
Measure the average cost of acquiring a new customer through marketing efforts, including advertising spend and personnel costs.
Customer Lifetime Value (CLTV):
Estimate the total revenue a customer will generate for BigCommerce over the entire duration of their relationship with the platform.
Churn Rate:
Track the percentage of customers who cancel or do not renew their subscriptions with BigCommerce within a specific period, indicating customer satisfaction and loyalty.
Conversion Rate:
Analyze the percentage of website visitors who complete a desired action, such as signing up for a trial or purchasing a subscription, to evaluate marketing campaign effectiveness.
Average Revenue Per User (ARPU):
Calculate the average revenue generated per user over a specific period to assess the effectiveness of pricing strategies and customer segmentation.
Return on Advertising Spend (ROAS):
Determine the efficiency of marketing campaigns by calculating the revenue generated from advertising efforts divided by the cost of those efforts.
Net Promoter Score (NPS):
Gauge customer satisfaction and loyalty by asking customers how likely they are to recommend BigCommerce to others, with scores ranging from -100 to 100.
The NUOPTIMA difference
The NUOPTIMA Difference
Other BigCommerce SEO agencies
Typical results
How we work
Discovery & Research
We’ll thoroughly analyse the BigCommerce industry and your competitors to identify growth opportunities and areas for improvement.
Strategy & Execution
Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.
Measurement & Analysis
We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.
Free Video PPC Audit for Your BigCommerce Business
We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.
FAQ
While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.
We conduct in-depth research on the BigCommerce industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.
We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.
Trusted by
Book call
Start your growth journey today.
Growth Strategy Call
Book a call with one of our growth experts to discover the best way to grow your business
Contact Us