Drive More Customers and Revenue with Childcare PPC Services

We’ll create and manage targeted PPC campaigns for your Childcare company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your Childcare business

B2C Marketer

Wanting to boost your online sales and revenue with targeted Childcare PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of Childcare PPC

High competition

Childcare industry is highly competitive, making it difficult to secure top ad positions and maintain budget control.

Strict advertising policies

Childcare businesses must adhere to strict policies and regulations, limiting ad content and targeting options.

Seasonal demand fluctuations

Demand for childcare services can vary significantly throughout the year, requiring constant campaign adjustments.

Parental concerns

Addressing common parental concerns and skepticism in ad copy can be challenging, while also maintaining brevity and clarity.

 Important Childcare Business PPC Metrics

Enrollment Rate:

Monitor the number of new enrollees compared to the total capacity to determine how effectively marketing efforts are attracting new families to the childcare center.

Parent Satisfaction:

Measure parent satisfaction levels through surveys and reviews to ensure that the childcare center is meeting expectations and to identify areas for improvement in marketing messages.

Retention Rate:

Track the percentage of children who continue attending the childcare center over time to gauge the effectiveness of marketing efforts in building long-term relationships with families.

Referral Rate:

Assess the number of new enrollees who come through referrals from existing families, as this indicates successful word-of-mouth marketing and overall satisfaction with the childcare center.

Online Visibility:

Analyze website traffic, search engine rankings, and social media engagement to ensure that the childcare center is reaching its target audience and generating interest through online marketing efforts.

Marketing ROI:

Calculate the return on investment (ROI) for marketing campaigns by comparing the cost of marketing efforts to the increase in enrollment and revenue generated, ensuring that marketing resources are used effectively.

Community Involvement:

Evaluate the childcare center’s involvement in local events, partnerships with other organizations, and community outreach initiatives to build brand awareness and strengthen connections with potential clients.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in Childcare PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the Childcare industry

Other Childcare SEO agencies

  • Offer generic PPC services that may not be relevant to your Childcare business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results


96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
Read more
read more arrow

PelliTec, Patented Product Cuts ACoS and Grows 5x in 1 Month with Refreshed Listings & Better PPC Management

Bilal Sayed Gol
Head of Amazon
Read more
read more arrow

Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
Read more
read more arrow

How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the Childcare industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with Childcare PPC services without wasting time or budget.

Free Video PPC Audit for Your Childcare Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my Childcare business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my Childcare PPC campaigns are targeting the right audience?

We conduct in-depth research on the Childcare industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of Childcare PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

Trusted by

image logo
image logo
image logo
image logo
image logo
image logo
image logo

Book call

Start your growth journey today.

Growth Strategy Call

Book a call with one of our growth experts to discover the best way to grow your business

Contact Us