Venture Capital Marketing That Drives Portfolio Growth 

We help venture capital firms scale their portfolio companies by driving growth with precision-optimized SEO and paid media strategies.

the drum awards
uk search awards winner

    Enquire Here


    How We Add Value to Your Portfolio

    Our approach is centered around maximizing the growth potential of each portfolio company. Whether they are at the seed stage or in later growth phases, we develop strategies that drive real, measurable results.

    Explore How Our SEO Approach Helped a Y Combinator-Backed Company Scale

    Empowering Your Portfolio’s Growth

    In venture capital, the key isn’t just backing the right companies – it’s about ensuring they reach their full potential. We help VCs drive growth across their investments by delivering targeted, scalable marketing solutions.
    Learn More About Venture Capital for Startups

    Our Approach

    We drive results that matter. Here’s how we help your investments thrive:Sharpened brand positioning that cuts through competitive markets.Data-backed growth tactics that target the right opportunities.Tailored support that meets each company’s unique needs, from market penetration to audience engagement.

    How We Do It

    We work with your platform teams to deliver:

    • Unique positioning that highlights each company’s strengths.
    • Laser-focused execution in SEO, paid media, and content to scale growth efficiently.
    • Expert guidance to navigate market challenges and seize opportunities.

    Your Results

    • Propel your investments forward with smart marketing.
    • Free up time to focus on high-impact decisions while we power your portfolio’s growth.
    • Amplify brand presence and unlock new growth channels.

    20+ International Healthcare Providers Have Chosen Us for Their Growth

    Strategic Global Marketing for VCs

    As a VC, you’re focused on finding and scaling high-potential investments, but certain obstacles can hold back your portfolio companies from realizing their full potential. Here’s where we come in. 

    SEO and Keyword Research

    Is This Your Challenge?

    As a VC, you want your investments to thrive, but in a saturated market, your companies risk getting lost in the noise. Poor visibility online can stifle growth, leaving opportunities on the table. That’s where we come in.

    Our Solution

    • Develop tailored SEO strategies that directly support growth objectives.
    • Optimize existing content to improve search visibility and relevance.
    • Implement keyword strategies that align with your companies’ market focus.
    • Drive targeted traffic to connect your investments with high-value prospects.
    • Enhance brand presence through strategic content and search optimization.

    Learn More About Our Keyword Research Services

    PPC Campaigns

    Is This Your Challenge?

    Running paid ads without precision can quickly drain budgets with minimal return. For VCs, inefficient PPC campaigns result in high costs and limited value. Broad targeting often leads to wasted spend and misses the mark when it comes to driving the right growth.

    Our Solution

    • Deliver high-impact leads that accelerate growth for your investments.
    • Design data-driven PPC campaigns that target high-intent audiences.
    • Continuously optimize ad performance for maximum ROI.
    • Focus on key metrics like conversion rates, cost-per-click, and lead quality.
    • Ensure your budget is spent efficiently to drive relevant traffic.

    Off-Page SEO

    Is This Your Challenge?

    Venture-backed companies often struggle to gain industry credibility quickly. Without strong authority signals and trusted endorsements, even standout innovations can be overlooked. A lack of quality backlinks and strategic partnerships can stunt growth and limit market influence.

    Our Solutions 

    • Secure placements in top industry publications to establish credibility and authority.
    • Leverage strategic partnerships that enhance your companies’ reputation and reach.
    • Build a robust backlink profile that signals trust and leadership within key sectors.
    • Position your companies as thought leaders and innovators through targeted off-page initiatives.

    Learn More About Our Off-Page SEO Services

    Technical SEO 

    Is This Your Challenge?

    Technical issues on websites often go unnoticed until they start impacting performance. Slow load times, poor mobile optimization, and crawling issues can severely hurt search rankings and user experience, leading to missed growth opportunities and slower scaling.

    Our Solutions 

    • Conduct thorough technical audits to identify and fix critical issues.
    • Resolve broken links, optimize page speed, and enhance mobile performance.
    • Improve site structure for better crawlability and search visibility.
    • Strengthen the technical foundation to support seamless user journeys.
    • Boost lead generation and brand credibility through a smoother, more reliable website experience.

    Learn More About Our Technical SEO Services

    Maximize Your VC Marketing Impact

    Accelerate Portfolio Success

    Our strategies are designed to elevate the growth trajectory of your current investments. By partnering with us, you equip your portfolio companies with the right tools to scale rapidly and sustainably.

    Enhance Network Influence

    Strengthen connections that matter. Our tailored outreach and messaging strategies resonate with key stakeholders, amplifying the results that drive true impact.

    Get Measurable Results

    We focus on what counts: boosting ROI, streamlining processes, and helping you scale your portfolio’s success faster and smarter.

    We Meet Your Expectations

    Dedicated Specialists
    20+
    SEO strategists, content writers & editors
    SEO Revenue
    $49m+
    Revenue driven for our clients, directly attributable to SEO
    Fundraised
    $543m+
    92% of our clients successfully fundraise after working with us
    Average ROI
    4.5x
    Our clients average ROI across organic content

    SEO Package

    From

    $1,500

    p/m


    For growing businesses that want to dominate a niche and generate customers quickly


    How We Monitor Results

    Real-Time Analytics and Custom Dashboards: Monitor key growth metrics such as traffic, conversions, and engagement through customized dashboards that offer actionable insights.

    Qualitative Insights on Founder Engagement: Evaluate the effectiveness of your messaging and how well it resonates with high-growth companies, helping you fine-tune your approach.

    Investor Sentiment Analysis: Gather continuous feedback from key stakeholders to refine communications and maintain strong relationships.

    Ongoing Strategy Refinement: Regularly review and adjust campaigns based on shifting market conditions, ensuring consistent progress toward growth goals.

    Partnering for Growth: Our Proven 3-Step Process

    Our process begins with a comprehensive audit, followed by a customized growth model and ends with executing strategies to maximize value.

    Step 1

    Initial Consultation

    We start by understanding your portfolio’s unique unit economics, exploring the growth channels they’ve tried, and getting a good understanding of the ideal customer profile. This insight sets the foundation for our custom growth strategy. 

    Step 2

    Building a Data-Driven Growth Model

    We combine historical data with our expertise to develop a growth model that forecasts net profit down to the finest details. This model serves as a roadmap for scaling efficiently and profitably.

    Step 3

    Strategic Execution and Scaling

    We turn strategy into action by executing our growth plan, focusing on increasing top-line revenue while optimizing profit margins. Our process ensures scalable and sustainable growth that directly impacts company valuation.


    Testimonials

    photo
    Isabella
    Head of marketing at Wayra (Telefonica)
    They’re experts when it comes to growth marketing and SEO – extremely proficient getting the bigger picture
    Nuoptima has done an amazing job at writing content that meets our quality and technical requirements in the software development niche. They’ve done a great job executing strategy and we’re glad we went with them.
    photo
    Dave Cannell
    Deazy, Head of Growth
    NUOPTIMA understands what companies require and how to approach the marketing mix and the prioritisation of growth channels
    photo
    Igor T.
    Founding Partner, TrueSight Ventures
    Their SEO execution is second to none – deep knowledge and execution ability
    photo
    Anil S.
    Founder, Market Finance
    Alexej, Aman & Viktor taught us a lot about SEO and really demystified the growth channel – highly recommend
    photo
    Mithi S.
    Founder, HarperCare
    The NUOPTIMA team are exemplar at adding SEO & marketing value from Seed to maturity
    photo
    Jacqueline C.
    Principal, Hearst Ventures

    Achieve Real Growth With Proven Results 

    B2B
    Industry Insights

    MarketFinance, Fintech Giant Raised Over £500m Increases Organic Traffic by 250% over COVID

    Zubair Mohammad
    Head of Marketing
    Read more
    read more arrow

    How This B2B SaaS Hit 874 First-Page Keywords and 253 Quality Links

    Dimitri Raziev
    Founding CEO
    Read more
    read more arrow

    Award Winning Global Venture Capital Digital Marketing Agency 

    image logo image logo image logo image logo image logo image logo image logo

    Our SEO Packages

    wdt_ID Plan Starter SEO Growth SEO

    FAQ

    What is venture capital in marketing?
    arrow

    Venture capital marketing focuses on strategies that help VC-backed companies scale. It involves positioning portfolio companies as industry leaders, driving growth through brand visibility, and building trust with key stakeholders. Rather than sourcing new deals, the goal is to ensure your investments reach their full market potential through targeted campaigns, strategic partnerships, and thought leadership.

    Do venture capital firms need marketing?
    arrow

    Yes, but it’s not about chasing investment opportunities or standing out in the crowded VC space. The real value of marketing for VCs lies in helping their portfolio companies scale. By partnering with the right agency (like NUOPTIMA), VCs can equip their investments with the tools needed to achieve sustainable growth. From targeted SEO to precision PPC campaigns, the focus is on driving measurable results that align with each company’s growth objectives.

    What is the venture marketing strategy?
    arrow

    A venture marketing strategy should be designed to help portfolio companies scale. It’s about aligning growth tactics like SEO, paid ads, and content optimization with the goals of the companies you’ve invested in. By focusing on what drives results for your portfolio, you’re setting them up for success in competitive markets and boosting the overall returns for your fund.

    How to market a venture capitalist?
    arrow

    Marketing a venture capitalist involves showcasing their expertise, investment successes, and unique value propositions through content marketing, public relations, social media, and targeted networking. Highlighting their thought leadership through blogs, industry panels, and webinars is also key to building authority and attracting the right partners and deals.

    Start Driving
    Revenue
    Growth Today

    Schedule a free strategy call with one of our SEO experts today. 

    • Ask any questions
    • Learn best strategies for your business
    • Get a no-strings attached quote

    Alexej Pikovsky

    CEO & Founder

    Aman Ghataura

    Head of Growth

    George Ilic

    Head of Clients

    Adrijana Palatinus

    SEO Lead

    Helpful Resources

    Read and watch the latest content from our international VC marketing agency. 

    How Do Venture Capital Investors Add Value to Portfolio Companies

    Requirements and Benchmark of Raising Capital

    The Role of a VC Platform in Startup and Investor Success

    Guide to Tactical Seed Fundraising in a Recession

    Growth Strategy Call

    Book a call with one of our growth experts to discover the best way to grow your business

    Contact Us