Drive More Customers and Revenue with eCommerce PPC Services

We’ll create and manage targeted PPC campaigns for your eCommerce company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your eCommerce business

B2C Marketer

Wanting to boost your online sales and revenue with targeted eCommerce PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of eCommerce PPC

High Competition

PPC campaigns face intense competition from numerous businesses targeting the same audience, making it challenging to stand out and achieve higher click-through rates.

Budget Management

Allocating and managing budgets effectively can be difficult, as eCommerce businesses must balance between spending enough to generate traffic and maximizing return on investment.

Ad Relevance and Quality

Creating high-quality and relevant ads is crucial for PPC campaigns, but it can be challenging to consistently optimize ad content and targeting to improve performance.

Tracking Performance

Accurately tracking and analyzing campaign performance can be complex, as it requires an understanding of various metrics and the ability to make data-driven adjustments to improve results.

 Important eCommerce Business PPC Metrics

Conversion Rate:

Measures the percentage of website visitors who complete a purchase, indicating the effectiveness of your marketing efforts in driving sales.

Average Order Value (AOV):

Tracks the average amount spent per order, helping to determine pricing strategies and marketing promotions to boost revenue.

Customer Acquisition Cost (CAC):

Calculates the total cost to acquire a new customer, including marketing and advertising expenses, providing insight into the efficiency of marketing campaigns.

Customer Lifetime Value (CLV):

Estimates the total revenue a single customer will generate over the course of their relationship with your business, helping to allocate resources for customer retention and acquisition efforts.

Cart Abandonment Rate:

Represents the percentage of shoppers who add items to their cart but leave without completing a purchase, indicating areas for improvement in the checkout process and marketing strategies.

Website Traffic:

Measures the number of visitors to your eCommerce site, providing insight into the effectiveness of marketing campaigns and overall brand awareness.

Return on Advertising Spend (ROAS):

Calculates the revenue generated from each dollar spent on advertising, helping to evaluate the effectiveness of marketing campaigns and optimize advertising budget allocation.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in eCommerce PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the eCommerce industry

Other eCommerce SEO agencies

  • Offer generic PPC services that may not be relevant to your eCommerce business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results

96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
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Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
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How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the eCommerce industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with eCommerce PPC services without wasting time or budget.

Free Video PPC Audit for Your eCommerce Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my eCommerce business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my eCommerce PPC campaigns are targeting the right audience?

We conduct in-depth research on the eCommerce industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of eCommerce PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

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