Drive More Customers and Revenue with Law Firm PPC Services

We’ll create and manage targeted PPC campaigns for your Law Firm company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your Law Firm business

B2C Marketer

Wanting to boost your online sales and revenue with targeted Law Firm PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of Law Firm PPC

Highly Competitive Keywords: Law firms face intense competition for high-ranking and relevant keywords, driving up the cost per click and making it difficult to get seen by potential clients.

Strict Advertising Regulations: Legal advertising is often subject to strict regulations, limiting the type of content and keywords law firms can use in their PPC campaigns, making it challenging to create effective ads.

High Cost Per Acquisition: With expensive keywords and a highly competitive industry, law firms often face a high cost per acquisition, making it crucial to optimize their PPC campaigns for maximum ROI.

Long Sales Cycles: Legal services typically have long sales cycles, requiring law firms to maintain a consistent and effective PPC strategy to ensure they stay top of mind for potential clients throughout their decision-making process.

 Important Law Firm Business PPC Metrics

Client Acquisition Cost:

Measure the average amount spent to acquire a new client, including marketing and sales expenses.

Client Retention Rate:

Track the percentage of clients who continue to use the law firm’s services over a specific period of time.

Lead Conversion Rate:

Calculate the percentage of leads generated through marketing efforts that become paying clients.

Client Lifetime Value:

Estimate the total revenue a client will generate for the law firm over the course of their relationship.

Marketing Return on Investment (ROI):

Measure the effectiveness of marketing campaigns by comparing the revenue generated to the marketing expenses.

Website and Online Engagement Metrics:

Analyze website traffic, bounce rate, click-through rate, and time spent on the site to assess online marketing effectiveness.

Client Satisfaction Metrics:

Gather feedback through client surveys, online reviews, and testimonials to evaluate client satisfaction and identify areas for improvement.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in Law Firm PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the Law Firm industry

Other Law Firm SEO agencies

  • Offer generic PPC services that may not be relevant to your Law Firm business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results

96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
Read more
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PelliTec, Patented Product Cuts ACoS and Grows 5x in 1 Month with Refreshed Listings & Better PPC Management

Bilal Sayed Gol
Head of Amazon
Read more
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Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
Read more
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How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the Law Firm industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with Law Firm PPC services without wasting time or budget.

Free Video PPC Audit for Your Law Firm Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my Law Firm business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my Law Firm PPC campaigns are targeting the right audience?

We conduct in-depth research on the Law Firm industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of Law Firm PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

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