Drive More Customers and Revenue with Real Estate PPC Services
We’ll create and manage targeted PPC campaigns for your Real Estate company that delivers exceptional returns
Does this look like you?
Founder/CEO
Looking to drive more traffic and sales for your Real Estate business
B2C Marketer
Wanting to boost your online sales and revenue with targeted Real Estate PPC campaigns
B2B Marketer
Struggling to generate leads and sales with your current PPC campaigns
Challenges of Real Estate PPC
Highly Competitive Market
Real estate PPC campaigns face stiff competition, as numerous agencies and agents bid for the same keywords, driving up costs and making it challenging to stand out.
Geographical Targeting
Real estate campaigns require precise geographical targeting to reach potential customers in specific locations, which can be difficult to manage and optimize effectively.
Seasonal Trends
Real estate markets are subject to seasonal fluctuations, requiring PPC campaigns to adapt to changing market conditions and consumer behavior throughout the year.
Ad Copy Limitations
Creating compelling ad copy that conveys the unique selling points of a property within the character limits of PPC ads can be challenging, impacting the overall campaign performance.
Important Real Estate Business PPC Metrics
Lead Generation:
Track the number of leads generated through various marketing channels, such as social media, website, or email campaigns, to determine the effectiveness of each channel and optimize marketing efforts.
Conversion Rate:
Measure the percentage of leads that convert into actual clients, indicating the success of marketing efforts in attracting potential buyers or sellers and their readiness to engage in transactions.
Days on Market:
Monitor the average number of days a property is listed on the market before it is sold or rented, as it reflects the efficiency of marketing strategies and overall market demand.
Cost per Lead:
Calculate the average cost incurred for generating each lead, by dividing the total marketing expenses by the number of leads generated, to ensure cost-effective marketing strategies.
Customer Acquisition Cost:
Assess the average cost of acquiring a new client, considering all marketing and sales expenses, to evaluate the profitability of marketing efforts and identify areas for improvement.
Customer Lifetime Value:
Estimate the total revenue generated by a client throughout their relationship with the real estate company, to prioritize marketing efforts toward high-value clients and ensure long-term success.
Market Share:
Analyze the percentage of total market sales or rentals that the real estate company is responsible for, to assess the company’s competitiveness and effectiveness of marketing strategies in capturing the target market.
The NUOPTIMA difference
The NUOPTIMA Difference
Other Real Estate SEO agencies
Typical results
How we work
Discovery & Research
We’ll thoroughly analyse the Real Estate industry and your competitors to identify growth opportunities and areas for improvement.
Strategy & Execution
Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.
Measurement & Analysis
We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.
Drive more leads and hit your revenue targets with Real Estate PPC services without wasting time or budget.
Free Video PPC Audit for Your Real Estate Business
We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.
Who you’ll work with
Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity
Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.
Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.
FAQ
While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.
We conduct in-depth research on the Real Estate industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.
We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.
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