Introduction
Many people, at some point in their lives, decide to embrace the journey of starting their own business, whether it’s by offering services or products, and with the importance of Amazon in the consumer e-commerce world, it is no wonder that many entrepreneurs have decided, over the years, to launch their business and sell products on Amazon.
With the advent of Amazon FBA, founders can now access a worldwide platform connecting them with customers all over the world, and can focus their efforts on improving their products, their brand, their marketing, without having to think about warehousing or the logistics involved in the delivery of their goods.
Whether you are just curious about launching your first Amazon FBA brand, or you are a seasoned seller who launched multiple brands, guidance is always helpful – especially if it can be accessed at any time and from anywhere. Podcasts (for those unfamiliar: a recurring audio program that conveys knowledge as articles, trainings, debates, and more to its listening audience) are a great way to remain up to date with the latest trends and updates of what is happening in the space, or learn new skills.
We have collected below a comprehensive list of the best podcasts in the Amazon FBA and broader e-commerce space that we believe anyone can benefit from, regardless of their level of knowledge. We have collected them according to thematic areas where possible to highlight the most relevant content to those who are looking for specific-sector knowledge. Some podcasts on the other hand, are broader in scope, and cover a wider range of issues, topics, and the general level of conversation is, while insightful, less technical. We have collected these podcasts in their respective section below.
Broad-Scope Content
In this section we included those podcasts that, by variety of the topics covered, format of delivery, or scope of content, are distinct from all others focusing on specialized sector knowledge, specific aspects of a business, or tailored for a specific moment in one’s learning curve as an online seller. Some touch on a multitude of topics, from presenting operational and company specific insights to improve sales, to discussing with guests the latest industry trends and facts or answering direct questions from entrepreneurs. Others instead, are inspiring, and aim at empowering want-to-be-entrepreneurs, founders, and operators to unlock their potential and achieve their goals.
Beginners Content
This category is dedicated to podcasts that are beginner-oriented, catering to entrepreneurs who are taking their first steps in the Amazon and e-Commerce world, or to those that are thinking of taking their first steps but do not know where to begin. After all, the amount of information to be assimilated is significant, and can be intimidating. These programs aim at clarifying the main doubts and questions, educating on relevant topics, and training on best practices and processes that will set funders for success right from the start. These podcasts can be compared to a journey that the host takes its audience on, leveraging know-how, experience, guests, and other tools, to prepare the next generation of brand owners. If you are looking to set up your first Amazon storefront, product listing, or are unfamiliar with marketing techniques and PPC, these are for you.
Advanced Content
Not all content however, is created equal. Some sellers are deeper in their journey, have already set up their brands, stores, listings, and are trying to maximize efficiencies and sales. The skills needed to bring a company from 0 to 100, and the skill set needed to bring a company from 100 to 1000, are not necessarily the same. Previous Amazon FBA and D2C brand owners know this well, which is why a crucial part of an entrepreneur’s day is spent learning. For those who would benefit from more advanced, in depth, and specialized knowledge, we have prepared the list of podcasts below.
This podcasts covers everything sellers need to know to successfully run their businesses, and to allow them to set up a business that works for them around the clock.
- Focuses on Amazon
- Best suted for Broad Scope
- Held by Dan McGaw
If time is not something you have overly available, these 10-20 minutes podcasts are what you are looking for: with iterviews, analysis, and case studies being presented to the audience, this podcast will take your business to the next level.
- Focuses on Amazon
- Best suted for Beginners
- Held by Andy Slamans and Liran Hirschkorn
From marketing to business systems and operations, this podcast caters to beginners, from those looking to set up their store for the first time, to those aiming at growing faster. If you are a beginner looking to get some quick wins, this is for you.
- Focuses on Amazon
- Best suted for Beginners
- Held by Various
Hosted by former Amazon employees with 15 years experience, this podcasts caters to a more advanced audience, and it covers more specialized topcs such as machine learning and cost optimization.
- Focuses on Amazon
- Best suted for Advanced
- Held by Simon Elisha and Nicki Stone
Addressed to both beginners and experienced sellers, this podcast covers the best practices to set up and optimally run your Amazon business.
- Focuses on Amazon
- Best suted for Broad Scope, inspiring
- Held by Matt Ward
If you are looking for financial independence or a side project to devote few hours a week on, and are intrigued by Amazon FBA, this is for you. This podcast works its way from the ground up to inform and guide new sellers in their first steps towards achieving their goals.
- Focuses on Amazon
- Best suted for Beginners
- Held by Stephen & Rebecca Smotherman
Having the council of leaders in their respective fields is definitely a way to keep an advantage over your competitors, and this podcast takes advantage of inviting guests in its episodes to provide educational and informative content to entrepreneurs and business leaders alike.
- Focuses on Amazon
- Best suted for Broad Scope
- Held by Meny Hoffman
The motto of the podcast is Sell. Rank. Win. , leaving little space to imagination. It focuses on covering the best practices and resoures available in SEO and marketing strategies, and inviting experts to cover specific topics in this space.
- Focuses on Amazon
- Best suted for Advanced
- Held by Tommy Beringer
From maximizing your marketing efficiency metrics, to improve product traffic and conversions, Steve Pope and My Amazon Guy can be your loyal companion to address those issues.
- Focuses on Amazon
- Best suted for Broad Scope
- Held by Steven Pope
This podcast differs from many due to its more personal nature, as it covers the successes, and failures, of the host’s wife in running her Amazon FBA business. Steven offers tips, advice, and analyses to best assist sellers along their journey.
- Focuses on Amazon
- Best suted for Broad Scope, inspiring
- Held by Steve Chou
Marketing and advertising are core to the performance of any brand, and in a complex and competitive enviroment it can be easy to be overwhelmed. PPC Den tackles this issues to show sellers what they can do to stand out from competitors.
- Focuses on Amazon
- Best suted for Advanced, specialized
- Held by Adbadger crew
Hosted by Amazon seller and Amazon agency co-founder Danny McMillan, this advanced-level podcast takes a no-frills, no sugar-coating approach to the conversation. If you have been running your private label for some time and are looking for the next stage of your business, this may be for you.
Focuses on Amazon
Best suted for Advanced
Held by Danny McMillan
If you are selling on Amazon, many are the tools at your disposal. Helium 10 is one of the most popular ones, and sometimes it just makes sense to learn some few tricks that can boost your productivity or improve your understanding of certain aspects of your business. This podcast, by Helium 10, is the right step in this direction.
Focuses on Amazon
Best suted for Broad Scope
Held by Bradley Sutton
Starting a business on the right path is crucial and sets the stepping stones for future success. However, to be able to achieve such success, one must be able to actually grow on Amazon, and that’s not necessarely straightforward. With this podcast in your corner, you can learn how to bring your business on its best growth trajectory.
Focuses on Amazon
Best suted for Broad Scope, beginners
Held by Scott Voelker
Managed by 7-figure Amazon seller Adam Runquist, this series of Youtube videos covers covers a wide range of topics, and Adam’s insightful perspective brings the spotlight on the core of the issues being discussed. Beginners and veterans alike can take benefit from his content.
Focuses on Amazon
Best suted for Broad Scope
Held by Adam Runquist
Run by Scott Needham, the CEO of the company holding Amazon Prime products’ biggest catalogue in the US, BuyBoxer, this podcast leans towards more experienced audience, and makes its host’s wealth of knowledge available to help sellers scale their business.
Focuses on Amazon
Best suted for Advanced
Held by Scott Needham
Are you selling on Amazon, and wonder how you can reach that “Best Seller” status for your products? In this podcast, the host guides the audience through the rapidly changing landscape of ecommerce and the best strategies, tools, and techniques they can use to take their brand to the next level.
Focuses on Amazon
Best suted for Broad Scope
Held by Tim Ferris
If you are looking to start your Amazon FBA business, you may want to hear the stories, strategies, and the overall journey of those who were in your steps before that found their way to success. In this series of podcasts, previous Amazon sellers Dustin Kane and Kris Gramlich accompany novice entrepreneurs through the challenges and hoops along the way.
Focuses on Amazon
Best suted for Broad Scope
Held by Dustin Kane and Kris Gramlich
One of the distinctive characteristics of companies in e-commerce is the high growth profile these businesses typically have. In this series of podcasts spotlight is given to the strategies and techniques to grow sales and lower customer acquisition costs. More topics are also covered, to maximise the growth opportunities your business may have available.
Focuses on E-commerce
Best suted for Broad Scope
Held by Various
Focusing on the broader e-commerce landscape, this series of podcasts is hosted by Richard Hill, founder and CEO at eComOne, an e-commerce marketing agency. Offering insights from leading industry experts and leaders, each one of this podcasts offers a unique perspective into different leadership styles, strategies, and more.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Richard Hill
Interviews of leading personalities and experts in their respective fields always brings the latest conversation topics under the spotlight, making this series of podcasts a popular choice among marketers in the e-commerce space looking to stay up to date. Additionally, podcast host and Beardbrand founder Eric Bandholz adds notions towards how to generate interest and traffic.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Practical Ecommerce
Many have, at some point in their life, a business idea they want to launch, but do not know where to begin. This series of podcasts covers the best techniques and approaches on getting your e-commerce business off the ground.
- Focuses on E-commerce
- Best suted for Broad Scope, beginners
- Held by Andrew Youdarian
Delivered by an online business broker, this podcast series is not limited to e-commerce only, but also covers topics such as digital marketing and business exits and M&A, making it a great opportunity to stay ahead of the market.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Vincent Wong, Branden Schmidt, Craig Schoolkate & Sarah Nuttycombe
Improvement and interaction is what you will get from Impact Theory. With the goal of transforming and innovating the skills set available to entrepreneurs, every online seller will enjoy first-hand accounts from different professionals successful in their careers, as well as be able to interact with them through the podcast itself.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Tom Bilyeu
Find the best digital marketing approach with Niche Pursuits Podcast. Realistic point-of-views shared by experienced entrepreneurs guides the audience through the do’s and do nots in the world of e-commerce, not only for beginners. This podcast is a great one-stop solution for the best strategies, techniques and tools to improve SEO, focusing specifically on Amazon sellers.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Jesse Lakes
Inspirational stories of the successes and failures in the world of online-marketing and Amazon and e-commerce sellers characterize this podcasts, and are delivered both from the first-hand perspective of its host and from the stories of the successful influencers it guests. If you want to learn more about the nitty-gritty details of digital marketing and how you can increase your revenue while broadening your e-commerce skills, this is the right podcast.
- Focuses on E-commerce
- Best suted for Advanced
- Held by Kevin Rizer
Learn the most efficient and successful ways of running an e-commerce business, from photography, to digital marketing, to maximizing your business’s prospects. Get the best life-lessons and techniques from experts who have experienced and conquered the same obstacles you may encounter or may already be going through, no matter where you are on your path with your online business.
- Focuses on E-commerce
- Best suted for Broad Scope
- Held by Various
Conclusions
Podcasts are a great way to stay up to date with the latest insights, trends, and discussions, and many are the resources available to those who want to start selling online, or that have already taken steps to do so. Many are the topics that an entrepreneur needs to cover, from legal to operations, marketing, logistics, finance, and having expert’s guidance available anytime is a great way to invest in skills not yet mastered or acquired. Regardless of the level of experience, any entrepreneur will benefit from having first-class knowledge, insights and advice from experts in the respective fields, and we hope the options provided above will provide a wealth of knowledge and tips to sellers looking to further expand their knwledge.
