• PPC-Kennzahlen: Verstehen, was Ihren Anzeigenerfolg wirklich antreibt

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    PPC-Kennzahlen: Verstehen, was Ihren Anzeigenerfolg wirklich antreibt

    Look, we’ve all been there. You pour your heart and soul into creating killer PPC ads, but deciphering the data to see if they’re actually working? That’s a whole other story. But here’s the good news: You don’t have to be a math whiz to master PPC metrics. In fact, by understanding just a handful…

  • E-Commerce SEO Fallstudie: Echte Ergebnisse durch unsere Strategie

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    E-Commerce SEO Fallstudie: Echte Ergebnisse durch unsere Strategie

    At least 23.6% of e-commerce orders are directly linked to organic traffic, according to Hubspot’s The State of Marketing in 2024 report 1. Therefore, eCommerce brands with proper SEO strategies can secure a quarter of their monthly online sales and ROI (return on investment). As an SEO agency, we’ve worked with dozens of eCommerce brands…

  • 13 geheime SaaS-SEO-Tools, um die Konkurrenz im Jahr 2025 zu überflügeln

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    13 geheime SaaS-SEO-Tools, um die Konkurrenz im Jahr 2025 zu überflügeln

    Besides having an innovative product or service, the key to unlocking visibility is by leveraging search engine optimization (SEO). This is where advanced SaaS SEO tools offer a lifeline, connecting your solutions to the users who need them most.  But given the changes and advancements happening all around us, marketing strategies need to keep pace.…

  • SEO vs. Google Ads: Womit sollten Sie beginnen?

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    SEO vs. Google Ads: Womit sollten Sie beginnen?

    If you’re scratching your head, wondering what’s better between SEO vs Google Ads to promote your website, you’ve landed in the right spot. Picking one of the two can be overwhelming, especially if you’re just starting and you don’t know if you should play the long game, which is more cost-effective, or book a front-row…

  • Negative Schlüsselwörter: Keine Abstrafungen mehr bei Google

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    Negative Schlüsselwörter: Keine Abstrafungen mehr bei Google

    It’s no secret that in digital marketing, every click and conversion counts. As such, the right keywords offer powerful precision, guiding you toward your desired audience. However, there’s a catch – in pay-per-click (PPC) campaigns, wandering clicks can cost you dearly.  This is where “negative keywords” come into play. They enable advertisers to optimize their…

  • Die 26 wichtigsten Facebook-Statistiken für 2025

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    Die 26 wichtigsten Facebook-Statistiken für 2025

    There is no denying that Facebook is a huge website and social media platform, with billions of users around the world enjoying its services daily. But what are some of the site’s most interesting and eye-opening statistics? This article delves into various statistics about Facebook, providing you with illuminating insights for 2025.  26 Best Facebook…

  • Beste SEO-Software für Mac

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    Beste SEO-Software für Mac

    Key Points Introduction Having the right tools is a must if you want to succeed at SEO. For Mac users, there is a wide range of SEO software available, both as downloadable desktop applications and cloud-based solutions. Although the price range varies hugely from software to software, we have collated a list to provide options…

  • Was ist organische SEO?

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    Was ist organische SEO?

    Key Takeaways Are you looking for a proven way to increase your website’s visibility and draw more organic traffic?  Organic SEO is the answer!  Organic search optimisation, or organic SEO, is a cost-effective marketing strategy that helps businesses gain visibility in organic search engine results. SEO uses organic search strategies such as content optimisation, keyword…

  • Wie Sie Ihren Website-Verkehr messen

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    Wie Sie Ihren Website-Verkehr messen

    Wie findet man heraus, wie viel Traffic eine Website erhält? Was sind die besten Methoden zur Messung des Website-Traffics? Hier erfahren Sie alles, was Sie über Website-Traffic wissen müssen.

  • 24 Snapchat-Statistiken, die man im Jahr 2024 kennen sollte

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    24 Snapchat-Statistiken, die man im Jahr 2024 kennen sollte

    Snapchat is an instant messaging and social media platform launched in mid-2011, originally under the name Picaboo. Since then, Snapchat has become a hugely popular platform with no signs of slowing down in 2023. But what is its market cap? What is the average age of a Snapchat user? How many times do Snapchatters open…

  • Suchmaschinen-Optimierung für Restaurants und Cafés

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    Suchmaschinen-Optimierung für Restaurants und Cafés

    Whether you run a restaurant, cafe, or bakery company, you will face many daily challenges relating to the running of the business. One of the biggest challenges is obtaining new customers. Many potential customers are now using the internet to locate eateries in today’s technology-centred society. Therefore, many businesses within this industry are focusing on…

  • Die besten SEO-Apps für das iPhone

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    Die besten SEO-Apps für das iPhone

    Key Points What Is Search Engine Optimisation? SEO is a pack of methods designed to improve the appearance and performance of a website to rank well in search results. At some length, your website receives organic traffic when someone arrives at one of your pages after running a search query that is related to your…