Drive More Customers and Revenue with Fintech PPC Services

We’ll create and manage targeted PPC campaigns for your Fintech company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your Fintech business

B2C Marketer

Wanting to boost your online sales and revenue with targeted Fintech PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of Fintech PPC

Highly Competitive Market

Fintech PPC campaigns face stiff competition as numerous players target the same audience, resulting in higher costs per click and limited ad visibility.

Strict Regulations

Various financial regulations and advertising policies can restrict the types of ads and messaging fintech companies can use, limiting their marketing creativity.

Complex Customer Journey

Fintech products often involve a lengthy and intricate decision-making process for customers, making it challenging to attribute conversions to specific PPC campaigns.

Targeting Niche Audiences

Fintech companies may cater to specialized market segments, requiring precise targeting and localization, which can be difficult to achieve in PPC campaigns.

 Important Fintech Business PPC Metrics

Customer Acquisition Cost (CAC):

Measure the cost of acquiring new customers through marketing efforts, including advertising, content, and promotions.

Lifetime Value (LTV):

Estimate the total revenue a customer will generate for the Fintech company throughout their relationship, helping to determine the profitability of each customer segment.

Conversion Rate:

Analyze the percentage of prospects who become customers after interacting with marketing campaigns, allowing for optimization and improvement of marketing strategies.

Churn Rate:

Monitor the percentage of customers who cancel or stop using the Fintech product or service within a specific period, highlighting areas for improvement in customer retention and satisfaction.

Net Promoter Score (NPS):

Gauge customer satisfaction and loyalty by asking how likely they are to recommend the Fintech product or service to others, providing valuable feedback and insights for marketing efforts.

Organic Traffic Growth:

Track the increase in website visitors coming from unpaid sources, such as search engines and social media, indicating the effectiveness of content marketing and search engine optimization (SEO) efforts.

Return on Ad Spend (ROAS):

Calculate the revenue generated from advertising campaigns compared to the cost of running those campaigns, helping to determine the effectiveness of advertising efforts and identify areas for optimization.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in Fintech PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the Fintech industry

Other Fintech SEO agencies

  • Offer generic PPC services that may not be relevant to your Fintech business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results

96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
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Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
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How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the Fintech industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with Fintech PPC services without wasting time or budget.

Free Video PPC Audit for Your Fintech Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my Fintech business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my Fintech PPC campaigns are targeting the right audience?

We conduct in-depth research on the Fintech industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of Fintech PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

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