Drive More Customers and Revenue with Franchise PPC Services
We’ll create and manage targeted PPC campaigns for your Franchise company that delivers exceptional returns
Does this look like you?
Founder/CEO
Looking to drive more traffic and sales for your Franchise business
B2C Marketer
Wanting to boost your online sales and revenue with targeted Franchise PPC campaigns
B2B Marketer
Struggling to generate leads and sales with your current PPC campaigns
Challenges of Franchise PPC
Ad consistency across locations: Ensuring a uniform brand message and ad design for all franchise locations can be challenging, especially when different regions have specific marketing needs.
Managing multiple campaigns: Franchises often need to run separate PPC campaigns for each location, making it difficult to monitor performance and optimize bids for each individual campaign.
Local competition and keyword targeting: Identifying and targeting local keywords can be difficult, as franchises must consider both global brand keywords and location-specific ones while competing with other local businesses.
Budget allocation: Allocating the right budget for each franchise location’s PPC campaign can be challenging, as different locations may require varying levels of investment depending on their competition and market potential.
Important Franchise Business PPC Metrics
Franchisee Acquisition Rate:
Monitor the number of new franchisees joining the system, as this impacts overall growth and brand visibility.
Franchisee Retention Rate:
Track the percentage of franchisees that stay within the system over time, as high retention indicates franchisee satisfaction and success.
Average Unit Revenue:
Measure the average revenue generated by each franchise location to identify trends and evaluate the effectiveness of marketing initiatives.
Same-Store Sales Growth:
Compare year-over-year sales for the same franchise locations to gauge the overall health and growth of the brand.
Franchisee Satisfaction:
Assess franchisee satisfaction levels through surveys and feedback, as happy franchisees are more likely to promote and expand the brand.
Royalty Revenue Growth:
Analyze the growth of royalty revenue, as this indicates the overall financial health and success of the franchise system.
Market Share:
Examine the franchise’s market share within its industry, as this helps to identify potential opportunities and areas for improvement.
The NUOPTIMA difference
The NUOPTIMA Difference
Other Franchise SEO agencies
Typical results
How we work
Discovery & Research
We’ll thoroughly analyse the Franchise industry and your competitors to identify growth opportunities and areas for improvement.
Strategy & Execution
Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.
Measurement & Analysis
We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.
FAQ
While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.
We conduct in-depth research on the Franchise industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.
We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.
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