Drive More Customers and Revenue with Non-Profit PPC Services

We’ll create and manage targeted PPC campaigns for your Non-Profit company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your Non-Profit business

B2C Marketer

Wanting to boost your online sales and revenue with targeted Non-Profit PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of Non-Profit PPC

Limited Budgets

Non-profits often have tight budgets, making it difficult to allocate sufficient funds for PPC campaigns.

Competing for Keywords

Non-profits face fierce competition for high-value keywords, driving up costs and making it challenging to achieve desired results.

Measuring Impact

Quantifying the impact of PPC campaigns on non-profit objectives, such as donations and awareness, can be challenging and time-consuming.

Adherence to Policies

Non-profits must comply with strict advertising policies and guidelines, which can limit creativity and messaging in PPC campaigns.

 Important Non-Profit Business PPC Metrics

Donor Retention Rate:

Measure the percentage of donors who continue to contribute to the non-profit year after year, indicating donor satisfaction and loyalty.

Donor Acquisition Cost:

Calculate the average amount spent on marketing efforts to acquire a new donor, allowing the organization to optimize its marketing budget.

Donor Lifetime Value:

Estimate the total amount a donor is expected to contribute to the organization throughout their relationship, helping prioritize donor segments and marketing strategies.

Campaign Conversion Rate:

Determine the percentage of people who take the desired action (e.g., donating, signing up for a newsletter, etc.) after interacting with a marketing campaign, indicating its effectiveness.

Social Media Engagement:

Monitor the level of engagement (likes, shares, comments) on social media platforms, as it reflects the organization’s ability to create compelling content and maintain an active online presence.

Email Open and Click-Through Rates:

Track how many recipients open and click on links in email campaigns, providing insights into the effectiveness of email marketing efforts and the need for improvement.

Website Traffic and Bounce Rate:

Analyze the number of visitors to the non-profit’s website and the percentage who leave after viewing only one page, highlighting areas for potential improvement in content and user experience.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in Non-Profit PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the Non-Profit industry

Other Non-Profit SEO agencies

  • Offer generic PPC services that may not be relevant to your Non-Profit business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results

96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
Read more
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PelliTec, Patented Product Cuts ACoS and Grows 5x in 1 Month with Refreshed Listings & Better PPC Management

Bilal Sayed Gol
Head of Amazon
Read more
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Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
Read more
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How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the Non-Profit industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with Non-Profit PPC services without wasting time or budget.

Free Video PPC Audit for Your Non-Profit Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my Non-Profit business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my Non-Profit PPC campaigns are targeting the right audience?

We conduct in-depth research on the Non-Profit industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of Non-Profit PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

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