We’ll create and manage targeted PPC campaigns for your Public Relations company that delivers exceptional returns
Looking to drive more traffic and sales for your Public Relations business
Wanting to boost your online sales and revenue with targeted Public Relations PPC campaigns
Struggling to generate leads and sales with your current PPC campaigns
Ad Message Alignment: Ensuring ad messages align with public relations campaigns to maintain brand consistency and reputation.
Responding to Negative Feedback: Addressing and managing negative ad responses to protect brand image and mitigate potential crises.
Targeting Accuracy: Identifying and reaching the right audience to maximize the impact of PR campaigns and avoid wasted ad spend.
Measuring Success: Tracking and analyzing the right metrics to assess PR campaign performance and inform future strategy.
Measure the volume, quality, and sentiment of press mentions to evaluate brand awareness and reputation.
Track likes, shares, comments, and mentions to measure audience interaction and brand affinity.
Assess the reach and effectiveness of partnerships with key influencers in driving brand visibility and credibility.
Monitor the speed and effectiveness of addressing negative news or crises to protect brand reputation.
Analyze the alignment of messaging across all channels to ensure a cohesive brand narrative.
Calculate the financial impact of PR efforts by comparing the cost of campaigns to the generated revenue or value.
Estimate the equivalent advertising value of earned media coverage to quantify the success of PR initiatives.
We’ll thoroughly analyse the Public Relations industry and your competitors to identify growth opportunities and areas for improvement.
Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.
We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.
Free Video PPC Audit for Your Public Relations Business
We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.
Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity
Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.
Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.
While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.
We conduct in-depth research on the Public Relations industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.
We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.
Start your growth journey today.