Top SEO Agencies in New Zealand

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In the thriving business landscape of New Zealand, search engine optimisation (SEO) has emerged as an essential tool for achieving online success. Finding the right SEO agency has become imperative to conquer the intense competition and attain high search engine rankings. 

To assist you in making an informed choice and enhance your internet visibility, we have meticulously compiled a list of the top 15 SEO agencies in New Zealand. Our comprehensive selection combines extensive research, industry expertise, and client satisfaction evaluations to present you with the country’s most reliable and proficient SEO partners. With a diverse range of agencies included, each possessing unique strengths and specialties, you will undoubtedly discover the perfect fit for your requirements.

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NUOPTIMA



NUOPTIMA – yes, that’s us! You’ve found this page because we’re so good at SEO we’re able to promote ourselves.

A bit about us

We’re an honest growth agency, and our goal is to drive qualified traffic & profit for your business. 

We don’t work with everyone. In fact, we actively refuse 50% of all businesses that try to work with us. That’s purely based on if we think we can make your campaign a success. We only grow as an agency if we can get you results and you refer us to your friends and family. 

Before you choose an SEO agency, reach out to our team. We’ll objectively tell you what we think, and if it’s good, we’ll propose a fair price alongside a set of growth expectations and KPIs.

Once you start to work with us, you’ll be in regular contact with our team. You’ll be provided with extensive data tracking and will see us on regular calls.

Our SEO capabilities

  • We’ve worked on over 200+ SEO projects.
  • Our Head of SEO has 15+ years of experience, and we employ over 20 content writers.
  • We’re a full-stack SEO agency and provide technical SEO, backlink building, and content writing services.
  • Costs start from $1,000 per month, depending on your requirements. 
  • We’ve worked with local service providers all the way to public companies.
  • We’ve worked across B2C and B2B, having driven brands to 7 figures in sales, and exceeded B2B SQL quotas.

Next steps

  • Firstly, you should visit our SEO services page here.
  • Then, you should read through some case studies here.
  • And when you’re ready, send us a message or book a call here.

Contact Us


  • Headquarters: London, UK
  • Founded: 2020
  • Specialisation: Full-Stack SEO Agency
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Team Empathy

Team Empathy specialises in sustainable SEO and radical growth consulting, simplifying and optimising marketing strategies for businesses. Within three to six months, they can achieve first-page rankings on Google, resulting in a 32x return on investment (ROI). Their approach focuses on driving explosive organic growth, increasing site traffic and conversions. Team Empathy provides monthly video reports, strategic advice, and complete transparency, going beyond industry standards. Operating on a subscription model, they prioritise strong client relationships. Additionally, collaborating with social and environmental brands, they amplify their influence to create a happier world. 

 

  • Headquarters: Auckland, New Zealand 
  • Founded: 2020
  • Specialisation: SEO
  • Website: https://www.teamempathy.co.nz/
  • Phone Number: +64 21 113 3639
  • Address: 9 Adamson Road, Flat Bush, Auckland 2016, New Zealand
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Pure SEO

Pure SEO provides reliable and comprehensive solutions for all your SEO needs. They have successfully worked with global brands like Subaru and local brands such as Cloud Edge Wellington. Services include on-page SEO with quality content creation and keyword research, as well as technical SEO services like site audits, development, and competitor analysis. Pure SEO supports local sector growth through industry event participation, knowledge sharing, lectures at esteemed institutions, collaboration with Unitec Institute for digital marketing courses, and insightful contributions to reputable publications. 

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2009
  • Specialisation: SEO, Website Development
  • Website: https://pureseo.com/
  • Phone Number: +64 9 950 3888
  • Address: 35 Kawana Street, Northcote, Auckland 0627, New Zealand
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Clickthrough

Since 2009, Clickthrough has gained a strong reputation for effective strategies and caring relationships. They offer various SEO solutions to meet different needs. Their full-service package drives organic traffic and boosts customer conversion, while their advisory option provides guidance for companies with smaller budgets. The company employs a skilled team dedicated to excellence, integrity, and passion for their expertise. They prioritise exceptional service, outstanding outcomes, and strong client relationships. Clickthrough is enthusiastic about using search engine marketing (SEM) and education to support business growth in New Zealand. Whether you need full management or expert advice, Clickthrough optimises your online presence to achieve your goals.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2009
  • Specialisation: SEO Consulting, Website Auditing
  • Website: https://www.clickthrough.co.nz/
  • Phone Number: 021 344050
  • Email: [email protected]
  • Address: 8W Moana Avenue, Orewa, Auckland 0931
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SureFire

Passionate about SEM, SureFire is a company known for its wide range of expertise in SEO. Originally focused on organic and paid search, they helped businesses gain more internet customers, increase site traffic, and boost profits. Evolving with the changing landscape, SureFire now offers a broader approach beyond search marketing. They strive to engage potential customers early on, using cost-effective strategies to sustain interest. By prioritising visitor retention and conversion optimisation, SureFire helps clients build a loyal customer base that generates positive word-of-mouth.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2002
  • Specialisation: SEO Strategy, Keyword Research, Website Optimisation
  • Website: https://www.surefiresearch.com/
  • Phone Number: 09-356-4676
  • Address: 150 Symonds Street, Eden Terrace, Auckland 1010
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Insight Online

Concentrating on B2C clients, Insight Online delivers results that frees up your time to allow strategic focus elsewhere. They value collaboration, responsiveness, transparency, and long-term value. Trust, respect, support, and integrity guide their interactions with staff and partners. Quality is paramount, as they take pride in providing exemplary services. With a purpose-driven mindset, they set meaningful goals and partner with clients to achieve them. They prioritise a healthy work-life balance, respecting boundaries and adapting to conflicts. Through exceptional staff, values, and purposeful systems, Insight Online aims to make a positive impact.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2012
  • Specialisation: SEO Services, Web Development
  • Website: https://www.insightonline.co.nz/
  • Phone Number: +6498869785
  • Email: [email protected]
  • Address: 41B Crummer Road, Grey Lynn, Auckland 1021
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Zeald

Zeald is a top digital transformation agency in New Zealand, helping small and medium-sized enterprises (SMEs) with websites, marketing, and online sales. They have 20+ years of experience, assisting over 15,000 SMEs in processing two billion NZD through their eCommerce platform, ZEST. Zeald educates over 50,000 people through webinars and workshops and during COVID-19, they launched the ‘Get eCommerce Movement’ (GEM), granting over 1,000 free website applications and offering weekly free GEM websites for small businesses. Zeald’s mission is to help SMEs succeed digitally, regardless of budget or size, by providing guidance and increasing growth.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2001
  • Specialisation: SEO-Friendly Web Design, eCommerce Solutions
  • Website: https://www.zeald.com/
  • Phone Number: +64 9 415 7575
  • Email: [email protected]
  • Address: 42 Tawa Drive, Albany, Auckland 0632, New Zealand
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Firefly Digital

Specialising in SEO services, Firefly Digital have worked with 700+ companies, generating over $400 million NZD in client revenue. What sets them apart is their risk-free approach to SEO. They follow ethical practices to protect customers from search engine penalties and excel in location-specific SEO for both New Zealand and global markets, catering to diverse business needs. Firefly understands the importance of trustworthy backlinks to build site credibility. They strategically acquire links from reputable external websites. It’s crucial to work with a reliable company like Firefly to avoid negative effects on site performance. 

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2014
  • Specialisation: SEO Strategy, Social Media Advertising 
  • Website: https://www.fireflydigital.co.nz/
  • Phone Number: +64 9 390 1421
  • Address: Level 1/8 Cleveland Road, Parnell, Auckland 1052, New Zealand
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Dubzz Digital Marketing

Noted for their impressive track record, Dubzz Digital Marketing excels in marketing and advertising, delivering great results for clients locally and beyond. They help businesses make the most of their online presence, turning potential leads into customers with tailored packages and budget planning. Dubzz’s vision is to lead the market, offering exceptional quality and customer service in the ever-changing online world. They actively support the community through local projects, charities, and providing work experience to students. Each year, they build a pro bono website for a charitable organisation and are proud members of the Rotorua Chamber of Commerce. 

 

  • Headquarters: Rotorua, New Zealand
  • Founded: 2011
  • Specialisation: SEO Strategy, Keyword Research, Website Optimisation
  • Website: https://dubzz.co.nz/
  • Phone Number: +64 7 346 2760
  • Address: 1304 Ranolf Street, Rotorua 3010, New Zealand
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The Web Guys

If you’re looking for a company that excels in forming strategies, creating content, building products, launching campaigns, and designing systems to inspire target audiences, The Web Guys is for you. With extensive experience, they have delivered modern creative solutions for startups and established companies in tech, eCommerce, hospitality, trade, and more. Their passionate and multi-talented staff can handle various tasks, from site development and branding to app development and content creation. The Web Guys specialise in technical SEO, providing services like web design, user testing, analytics, and tracking to maximise ROI.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2012
  • Specialisation: SEO-Friendly Web Design, eCommerce Solutions
  • Website: https://thewebguys.co.nz/
  • Phone Number: +64 9 390 8909
  • Email: [email protected]
  • Address: 2.6/91 Saint Georges Bay Road, Parnell, Auckland 1052, New Zealand
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Writing Studio

Writing Studio is a leading SEO writing company that specialises in creating high-quality content. They understand the importance of using it for effective SEO and have mastered the art of crafting valuable articles that drive organic search engine traffic. With a dedicated team of over 75 skilled writers, 15 experienced editors, and operations leaders, Writing Studio serves various industries like healthcare, law, finance, and cosmetics. What sets them apart is their ability to scale their services to meet your specific SEO campaign needs. Whether you need a single article or a comprehensive content strategy, they deliver exceptional results. Their clients have experienced significant growth in web presence, search engine rankings, and brand visibility. With a commitment to excellence, Writing Studio aims to be a top global agency.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2019
  • Specialisation: Writing Services, Content Creation, Copywriting
  • Website: https://writingstudio.com/
  • Address: 17b Farnham St, Suite 11381, Auckland, 1052, NZ
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Harper Digital

Based in Auckland, Harper Digital is a SEO company that has been assisting small businesses throughout New Zealand since 2016. Their services encompass website design, development, and SEO, while also providing benchmarking against industry competitors. With a team of over 20 professionals, they have a strong track record in solving various challenges. Additionally, they conduct benchmarking of your current search engine performance against competitors in your market and location. With their wealth of experience and a dedicated team of professionals, Harper Digital has earned a reputation for delivering results and helping small firms thrive in the digital landscape.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2016
  • Specialisation: SEO, Social Media Management
  • Website: https://harperdigital.co.nz/
  • Phone Number: +64 800 501 061
  • Email: [email protected]
  • Address: 1H Park Avenue, Takapuna, Auckland 0622, New Zealand
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Aro Digital

Based in Wellington, Aro Digital specialises in strategies that deliver results. They help companies grow by generating leads and meeting goals. With a customised approach for each client, they understand the uniqueness of websites and businesses. Aro’s core SEO services focus on three areas: keyword research and implementation, user experience (UX) audits, and building a strong network of backlinks. Their strategies attract targeted traffic by finding valuable keywords, optimising websites for speed and accessibility, and enhancing site credibility. Aro has collaborated with reputable brands like homes.co.nz, effectively attracting and retaining customers to achieve goals. They are a reliable partner for companies seeking high level marketing solutions.

 

  • Headquarters: Wellington, New Zealand
  • Founded: 2017
  • Specialisation: Web Development, Digital Strategy, SEO
  • Website: https://aro.digital/
  • Phone Number:  +64 27 717 1400
  • Email: [email protected]
  • Address: Level 2/232 Oriental Parade, Oriental Bay, Wellington 6011, New Zealand
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Fabric Digital

Offering a wide range of services, Fabric Digital provides clients with managed SEO, local SEO, backlink building, and online reputation management. This involves handling the reviews and testimonials that appear when searching for a company. While it may not directly impact search engine results, it significantly influences click-through rates (CTRs) and conversions. Fabric Digital understands the significance of this aspect and can help enhance the effectiveness of your SEO efforts. You can optimise your net presence with their expertise and achieve better outcomes.

 

  • Headquarters: Auckland, New Zealand
  • Founded: 2002
  • Specialisation: Digital Marketing, Online Reputation Management, SEO
  • Website: https://fabricdigital.co.nz/
  • Phone Number: +64 800 032 248
  • Email: [email protected]
  • Address: a3/34 Triton Drive, Rosedale, Auckland 0632, New Zealand
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Zib Digital New Zealand

Based in Christchurch, Zib Digital New Zealand is a leading SEO agency with much to offer potential customers. The company is vastly experienced in SEO, Google Ads, social media management (SMM), and site design. They take pride in delivering value to their partnered companies by thoroughly understanding their unique needs and industry dynamics. With a team of 90+ specialists in SEO, Google Ads, and social media, Zib Digital is equipped to support businesses of any size. They prioritise building strong partnerships and investing the necessary time to ensure a deep understanding of their clients’ companies. This allows them to provide tailored solutions that yield tangible results. Whether it’s improving search engine rankings, driving targeted traffic through custom advertising campaigns, or creating engaging websites, Zib Digital is dedicated to helping you achieve your goals.

 

  • Headquarters: Christchurch, New Zealand
  • Founded: 2010
  • Specialisation: SEO, Google Ads Management
  • Website: https://zibdigital.co.nz/
  • Phone Number: +64 800 736 736
  • Address: 585 Wairakei Road, Burnside, Christchurch 8053, New Zealand

Conclusion

These top SEO companies in New Zealand have proven their expertise and effectiveness in driving online success for businesses. Through their comprehensive strategies, innovative approaches, and commitment to delivering measurable results, they have established themselves as leaders in the industry. With their in-depth knowledge of SEO techniques and dedication to staying ahead of the evolving digital landscape, they provide firms with a competitive edge in maximising their visibility and attracting quality organic traffic. By partnering with one of these agencies, you can confidently navigate the complexities of search engines and achieve long-term success.

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