These terms tell you who we are and the rules for using our website at https://nuoptima.com (the "site").
1. Who we are
The site is operated by NUOPTIMA Limited ("NUOPTIMA", "we", "us", "our"). We are a B2B marketing agency. We provide SEO, GEO (AI search optimisation), Google Ads, content and outbound lead generation, mainly to managed service providers and cybersecurity companies in the UK and US.
Our details:
- Registered company name: NUOPTIMA Limited
- Registered in England and Wales, company number 14407366
- Registered office: 1 Beauchamp Court, 10 Victors Way, Barnet, Hertfordshire, England, EN5 5TZ
- VAT registration number: GB427891167
- Contact email: [email protected]
- Website: https://nuoptima.com
2. About these terms
By using the site you accept these terms and agree to follow them. If you do not accept them, please do not use the site.
We may update these terms from time to time, for example when the site changes or the law changes. The version published here is the one that applies, so check the "last updated" date at the bottom of this page. If you keep using the site after we publish a change, you accept the updated terms.
These terms cover the website only. They are not the contract for any paid work we do for you. If you buy services from us, that engagement is governed by the separate written agreement we sign with you, and that agreement takes priority over anything on this page. Our QuickBooks application on the Intuit platform has its own separate end user licence agreement. Nothing here creates or changes a client relationship, proposal, quote or statement of work.
3. Changes to the site
We update the site often. We may change, remove or replace any part of it without telling you first, and we do not promise that the content will always be current or complete.
We do not guarantee that the site will be available at any particular time or without interruption. Access may be suspended, withdrawn or restricted for business or technical reasons, including maintenance, and we cannot always give notice.
4. Your use of the site
You may use the site for lawful purposes only. You agree not to:
- use the site in any way that breaks any applicable law or regulation, or that is fraudulent or harmful
- try to gain unauthorised access to the site, the server it sits on, or any connected system, database or account
- interfere with the site or how it works, including by introducing viruses or other malicious code, or by placing an unreasonable load on it
- scrape, harvest, crawl or otherwise extract content from the site by automated means, other than normal indexing by public search engines operating in line with our robots.txt file
- copy, republish or redistribute our content for commercial purposes, including feeding it into a product or service you sell, without our written permission
- use the site to send unsolicited marketing, or to collect contact details for that purpose
If you break these rules, we may suspend or block your access without notice, and we may report the activity to the relevant authorities.
5. Intellectual property
We own or licence all intellectual property rights in the site and everything published on it, including text, articles, case studies, reports, data, images, video, audio, code and the design and layout of the site. All rights are reserved.
You may view pages on the site, and download and print extracts, for your own use and internal use inside your organisation. You must not change anything you copy, or remove any copyright, trade mark or other notice.
"NUOPTIMA" and our logo are our trade marks. You may not use them without our written permission.
The site names other companies, including clients, software and tools we write about, and agencies and vendors we compare or rank in editorial articles. Those names, logos and trade marks belong to their owners and are used for identification and commentary only. Naming a company on this site does not mean we work with them, represent them, are endorsed by them, or are affiliated with them in any way, and it does not mean they endorse us. Where a real relationship exists, such as a client engagement or a partnership, we say so on the page.
6. No reliance on information
The content on the site is general information about marketing, SEO, AI search and related topics. It is not professional advice, and it is not advice about your own business, your own website or your own situation. Do not treat it as a substitute for advice from a suitably qualified adviser.
We work hard to keep our content accurate and up to date, but we make no representations or warranties that it is accurate, complete or current. Search engines, AI systems and advertising platforms change quickly, and something correct when we published it may be wrong later.
Results described in case studies, client stories and performance figures on this site are specific to that client, at that time, in that market. They depend on factors we do not control, including budget, competition, the client's own product and sales process, and how search engines and AI systems rank content. They are examples of work we have done, not a forecast, benchmark, guarantee or promise that you or anyone else will get similar results.
7. Links to and from the site
Where the site links to other websites or resources run by third parties, those links are for information only. We do not control those sites and do not endorse their content, products or services. We accept no responsibility for them or for any loss you suffer from using them. Their own terms and privacy policies apply when you visit them.
You may link to our home page or to any published page, as long as you do so in a way that is fair and legal, does not damage our reputation or take advantage of it, and does not suggest any association, approval or endorsement by us that does not exist. You must not frame the site on another website or link from a site you do not own or control. We may withdraw permission to link at any time.
8. Our liability
The site is aimed at business users. Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot be limited or excluded under the law of England and Wales.
Subject to that, and to the fullest extent the law allows, we exclude all conditions, warranties, representations and other terms that might otherwise be implied into these terms by statute, common law or otherwise, so far as the law allows that exclusion. If you deal with us as a consumer, nothing in these terms affects your statutory rights.
We will not be liable to you for any loss or damage, in contract, tort (including negligence), breach of statutory duty or otherwise, arising out of or in connection with your use of the site, your inability to use it, or your reliance on anything published on it. This includes loss of profit, sales, business or revenue, business interruption, loss of anticipated savings, loss of business opportunity, goodwill or reputation, loss or corruption of data, and any indirect or consequential loss.
We are not responsible for viruses or other harmful material that may infect your systems through the site or anything you download from it. You should use your own virus protection.
These exclusions do not cover services we supply under a signed agreement. Liability for paid work is dealt with there.
9. Privacy and cookies
How we handle personal information is set out in our Privacy Notice. How we use cookies and similar technologies on the site, including analytics and advertising tools, is set out in our Cookie Notice. Those notices also apply to your use of the site.
10. Governing law and jurisdiction
These terms, their subject matter and how they are formed are governed by the law of England and Wales. You and we both agree that the courts of England and Wales have exclusive jurisdiction over any dispute or claim arising out of or in connection with them.
11. Contact us
If you have a question about these terms or anything we have published, email us at [email protected] or write to NUOPTIMA Limited, 1 Beauchamp Court, 10 Victors Way, Barnet, Hertfordshire, England, EN5 5TZ.
Last updated: 1 August 2026