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Alexej Pikovsky

  • Top 10 Books for SaaS Founders

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    Top 10 Books for SaaS Founders

    Building and growing a SaaS business in a competitive and tech-advanced market has its own unique challenges. It requires more than just technical skills—it demands strategic insight, resilience, and a deep understanding of market dynamics. To help navigate these complexities, we’ve put together a list of books specifically for SaaS founders.  These SaaS books are

  • Private Equity Firms in London and the UK

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    Private Equity Firms in London and the UK

    Back in the 18th and 19th century, London was the undisputed global financial hub. While the term Private Equity was not coined back then, people from all over the world were making their trip to the United Kingdom to raise funds for their businesses and their governments.  Looking at the world today, London lost this

  • What Does a Private Equity Operating Partner Really Do?

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    What Does a Private Equity Operating Partner Really Do?

    Private equity firms are always seeking innovative ways to drive growth and maximize returns for their investors. One increasingly vital strategy is the deployment of operating partners. These seasoned professionals have extensive industry experience, as well as a track record of increasing shareholder value. They focus on strategic and operational improvements within portfolio companies, using

  • Top Tips on How to Boost Your Personal Brand on LinkedIn

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    Top Tips on How to Boost Your Personal Brand on LinkedIn

    According to a study by Brand Builders, people are 74% more likely to trust someone who has a personal brand. This highlights the increasing importance of standing out in today’s competitive market. Personal branding is important because it helps you establish credibility, build professional relationships, and open doors to new opportunities.  In this article, we’ll

  • 10 Steps to an Airtight Business Transformation Strategy

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    10 Steps to an Airtight Business Transformation Strategy

    According to the World Economic Forum, the combined value of digital business transformation could exceed $100 trillion by the year 2025[1]. This highlights the fact that embracing business transformation doesn’t just significantly improve business operations and competitiveness but can also have a positive economic impact. Besides, in today’s business world, where digitalization and tech automation

  • Top 10 B2B SaaS Partnership Strategies

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    Top 10 B2B SaaS Partnership Strategies

    According to recent industry reports, 65% of organizations view partnerships as essential to their future growth[1]. With more businesses embracing SaaS partnerships, it has become glaringly evident that these strategic collaborations are highly beneficial. These alliances allow companies to share risks, gain access to new technologies, improve scalability, and enhance competitive advantage. This fosters innovation

  • Top 7 B2B SaaS Account-Based Marketing Strategies 

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    Top 7 B2B SaaS Account-Based Marketing Strategies 

    Did you know that 87% of marketers report that account-based marketing (ABM) delivers a higher return on investment (ROI) than other marketing activities[1]? This statistic emphasizes the significant impact of ABM in targeting high-value accounts with personalized campaigns, ensuring efficient use of resources and maximizing impact.  ABM is especially beneficial for B2B companies because it

  • How to Analyze Your Competition – 10 Essential Ways

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    How to Analyze Your Competition – 10 Essential Ways

    Recent research shows that 94% of businesses are investing in competitive research and intelligence[1]. This is because competitive analysis is essential for comprehending your market position and identifying opportunities for growth. It allows businesses to benchmark their performance against industry leaders, discover strategic insights, and enhance their competitive advantage. In this article, we’ll explore the

  • 6 Ways to Build a $100M+ ARR Business

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    6 Ways to Build a $100M+ ARR Business

    If you were to analyze businesses with an Annual Recurring Revenue (ARR) of over $100 million, what insights would emerge? Are there distinct patterns separating the growth trajectory of B2B SaaS ventures from B2C ones? What strategies do SaaS aggregators use to achieve $100M ARR through strategic acquisitions? In this article, we will explore six

  • 10 Steps to Reaching Product-Market Fit for SaaS

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    10 Steps to Reaching Product-Market Fit for SaaS

    Are you striving to achieve the perfect product-market fit? In our latest video, we outline the “10 Steps Roadmap to Achieve Product-Market Fit for SaaS Startups” to guide you through the essential strategies and techniques for aligning your product with market needs. According to recent research, only about one in 10 startups achieve success,[1] and

  • VC Orphans – Why Investors Abandon Companies and How to Acquire Them

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    VC Orphans – Why Investors Abandon Companies and How to Acquire Them

    Check out our YouTube video, where we reveal 8 top strategies for successfully acquiring VC orphans, offering insights into how savvy investors turn overlooked opportunities into profitable ventures. In today’s competitive business climate, research shows that up to 90% of startups fail [1].  While most might associate this with a lack of funding, surprisingly, research

  • Dark Social: What Is It and 6 Ways How to Measure It

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    Dark Social: What Is It and 6 Ways How to Measure It

    Discover the hidden side of social sharing in our latest YouTube video, where we explain how to measure dark social and uncover its impact on your marketing strategy. Have you ever found yourself puzzled by leads that appear without a clear source, despite your best efforts to track them?  This is a common frustration –