Alexej Pikovsky

Marketing for addiction treatment centers operates under a unique set of pressures. The digital landscape is highly competitive, while strict advertising regulations from platforms like Google and Meta create significant barriers to entry. For facilities focused on providing life-saving care, navigating these complexities is a major challenge. This is why specialized addiction treatment SEO is

Prescribing medication sits at the intersection of medicine, psychology, and ethics. In mental health, that intersection feels even more delicate. A therapist, psychologist, or clinic owner might work closely with prescribing psychiatrists, offer integrated services, or run a specialist assessment clinic where medication is often discussed. At the same time, you need a steady stream

Digital advertising has reshaped how healthcare organisations reach patients, caregivers, clinicians, and the wider public. For pharmaceutical brands, this shift opens the door to immediate visibility, data-driven decision-making, and precise targeting. But it also introduces a layer of complexity unmatched in other industries. Pharma advertising compliance forms the backbone of safe and lawful promotion, and

Mental health and wellness clinics sit in a delicate position. Demand for therapy, psychological assessment, and holistic support has never felt higher, yet many clinics still stare at empty slots in the calendar or rely on erratic word-of-mouth. Plenty of therapists and psychologists offer outstanding care, but that does not guarantee that the right patients

In 2025, healthcare advertising compliance has become a make-or-break factor for how you market your practice online. Regulators are paying closer attention to how clinics, therapists, and wellness brands use patient data on their websites, ads, and AI-powered tools.  Tracking technologies, retargeting, and even simple contact forms can now raise red flags if they’re not

When someone finally decides they’re ready to talk to a professional, the first place they usually go is Google. They’ll type in something like “anxiety therapist near me” or “online couples counselling”, and if your practice doesn’t show up, you’re effectively invisible, no matter how good you are in the room with clients. SEO for

More people than ever are typing “therapist near me”, “online counselling”, or “help for anxiety” into Google as their first step toward getting support. The problem is that most clinics still rely on word-of-mouth, directories, and fairly basic online profiles, while the search results around them are getting more competitive. Clinics with clearer strategies, stronger