InstaGrow: 5.5k Organic Keywords in 6 Months

About InstaGrow

InstaGrow is a social media promotion site offering real engagement packages to corporate and individual accounts for organic growth. As a growth service itself, InstaGrow understood the value of investing in SEO and other marketing channels to build consistent, sizable results.

InstaGrow came to us with barely any traffic. The site was new and sat in a small, specialized niche. We have worked with startups across many stages and markets, so we knew how to get the most out of a slim niche and pull in as much qualified traffic as the space could offer. This is the same playbook we run for B2B SaaS and tech companies.

Action Plan

The goal was to grow InstaGrow's traffic volume in the shortest possible time. Our in-house team built hundreds of rank-worthy landing pages tailored to long-tail, service-related keywords to attract quality visitors. Because the site was relatively new, there were issues affecting core ranking factors, including site speed and schema markup. Our technical SEO work fixed the site structure and kept web performance strong.

Content Strategy For InstaGrow

To hit the plan, we focused on long-tail keywords because they are highly targeted. That means a higher chance of reaching high-converting traffic when the keyword matches searcher intent. If someone types "buy 2k Instagram followers" into the search bar, that visitor is more likely to convert into a paying customer than a searcher using a more general term.

Competition for long-tail keywords is relatively low, so ranking well is realistic and attainable. Shown below is a list of suggested long-tail keywords for InstaGrow. The first three, "buy 2k Instagram followers", "15 Instagram likes", and "buy 15 Instagram followers", pulled hundreds of clicks and held high SERP positions, showing strong intent for those specific terms.

Results

We produced over 750 landing pages for InstaGrow between May 2019 and January 2020. In that short span, InstaGrow reached 5.5k organic keywords and saw steady growth in organic traffic from the combined SEO effort.

Key takeaways

1. Long-tail keywords open the fastest path to traffic for a new site in a narrow niche, because the competition is low and the intent is high. A focused SEO program can build real coverage in months, not years.
2. Volume at scale works when the pages are genuinely useful. Over 750 targeted landing pages gave InstaGrow the surface area to rank for 5.5k keywords.
3. New sites need technical SEO before content can compound. Fixing site speed and schema markup early let the new pages rank instead of stalling.

Want the same kind of organic growth for your site? Book a call and we will map the path.