Drive More Customers and Revenue with Beauty PPC Services

We’ll create and manage targeted PPC campaigns for your Beauty company that delivers exceptional returns

Does this look like you?


Looking to drive more traffic and sales for your Beauty business

B2C Marketer

Wanting to boost your online sales and revenue with targeted Beauty PPC campaigns

B2B Marketer

Struggling to generate leads and sales with your current PPC campaigns

Challenges of Beauty PPC

High Competition:

Beauty brands face intense competition in the PPC landscape, driving up costs and making it difficult to stand out from the crowd.

Ad Creative Restrictions:

Strict advertising policies limit the use of certain images or claims, challenging beauty brands to create compelling ads within these constraints.

Targeting the Right Audience:

Beauty brands must carefully target their PPC campaigns to reach the right demographics, avoiding wasted ad spend on uninterested consumers.

Constantly Evolving Trends:

Keeping up with ever-changing beauty trends requires frequent updates to ad creatives and keywords, ensuring campaigns remain relevant and effective.

 Important Beauty Business PPC Metrics

Customer Acquisition Cost (CAC):

Monitor the expense of acquiring a new customer, including marketing and sales expenses, to ensure efficiency in marketing efforts.

Retention Rate:

Track the percentage of customers who continue to purchase beauty products over time to evaluate customer loyalty and satisfaction.

Average Order Value (AOV):

Measure the average dollar amount spent per transaction to identify opportunities for upselling and cross-selling beauty products.

Customer Lifetime Value (CLV):

Calculate the total revenue a business can expect from a single customer throughout their relationship to better target marketing efforts.

Social Media Engagement:

Analyze the interactions on social media platforms to assess the effectiveness of beauty brand campaigns and identify areas for improvement.

Conversion Rate:

Determine the percentage of website visitors who make a purchase to evaluate the success of marketing strategies in driving sales.

Product Return Rate:

Assess the percentage of beauty products returned by customers to identify potential issues with product quality, packaging, or marketing messaging.

The NUOPTIMA difference

The NUOPTIMA Difference

  • Specialises in Beauty PPC, with proven results for industry-specific keywords
  • Develops custom PPC strategies that are tailored to your business goals and budget
  • Offers PPC services on multiple platforms, including Google, Facebook, LinkedIn and Amazon
  • Uses advanced targeting and optimisation techniques to maximise ROI
  • Provides transparent reporting and analysis to help you understand campaign performance
  • Offers flexible pricing and customised packages to fit your budget and goals
  • Has a team of PPC experts with years of experience in the Beauty industry

Other Beauty SEO agencies

  • Offer generic PPC services that may not be relevant to your Beauty business
  • Lack the specialised expertise and experience needed to help your business succeed
  • Use outdated or unethical PPC practices that can harm your campaigns and waste your budget

Typical results


96North Candle Brand Grows 4x from $300k to $1.2m Revenue at 12% TACOS

Rob Sloan
Growth Manager
Read more
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PelliTec, Patented Product Cuts ACoS and Grows 5x in 1 Month with Refreshed Listings & Better PPC Management

Bilal Sayed Gol
Head of Amazon
Read more
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Icy Bear Spends £12K on PPC to Generate £165K at 13X ROAS

Sara H.
E-commerce General Manager
Read more
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How we work

Step 1

Discovery & Research

We’ll thoroughly analyse the Beauty industry and your competitors to identify growth opportunities and areas for improvement.

Step 2

Strategy & Execution

Our team will develop and implement a tailored PPC strategy, including keyword research, ad copy creation, targeting and bidding, and ongoing optimisation.

Step 3

Measurement & Analysis

We’ll track and analyse campaign performance, provide regular reports and use data-driven insights to refine and improve your PPC strategy.

Drive more leads and hit your revenue targets with Beauty PPC services without wasting time or budget.

Free Video PPC Audit for Your Beauty Business

We’ll identify key areas for improvement and provide actionable recommendations to boost your PPC campaigns and drive more customers and sales.

Who you’ll work with

Each one of our team members has their own deep sector specific expertise
from eCom beverages all the way to cybersecurity

Aman has been with NUOPTIMA and the wider group since the start. Aman has worked with more than 30 different clients testing more than 25 growth channels. Previously, Aman spent time at a fintech business and investment banking at JP Morgan. Aman graduated MSci in Physics from Imperial College London.

Aman Ghataura
Head of Growth
Aman Ghataura
Head of Growth

Rob has a masters degree in journalism and is our lead growth manager. He’s worked with over 15 e-commerce brands across SEO, PPC, and Amazon.

Rob Sloan
Growth Manager
Rob Sloan
Growth Manager


Can you guarantee specific results for my Beauty business’s PPC campaigns?

While we cannot guarantee specific results, we use a data-driven approach and best practices to improve campaign performance and drive more leads and sales over time.

How do you ensure that my Beauty PPC campaigns are targeting the right audience?

We conduct in-depth research on the Beauty industry and your competitors to identify your ideal customer and develop a targeted PPC strategy that reaches the right audience at the right time.

What types of Beauty PPC campaigns do you offer?

We offer a variety of PPC campaigns, including search ads, display ads, social media ads, and remarketing campaigns, that are tailored to your business goals and budget.

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