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Nuoptima Insights: Your Guide to Digital Marketing Success
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Top Digital Marketing Agencies in Edinburgh

Top Digital Marketing Agencies in Edinburgh

Did you know? Digital ads can increase brand awareness by 80%[1].

With statistics like these, there’s no denying the importance of digital marketing in a business strategy. But how do you find an agency that can deliver on the promise of creating a campaign that not only connects with your audience but converts? The answer lies in this blog!


At NUOPTIMA, we’re committed to helping businesses achieve their online marketing goals, so we’ve analyzed the top digital marketing agencies Edinburgh. In this article, we’ll guide you through the top agencies, examining their experience and specialities to help you find the perfect fit for your needs.
Before you jump into the list, be sure to check out our latest webinar on ‘How to Choose the Perfect SEO Agency.’

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1. NUOPTIMA

At NUOPTIMA, we are a digital marketing and growth agency dedicated to helping businesses scale with proven strategies, especially through SEO. Our expertise includes SEO for moving companies, SEO for financial advisors, SEO for photographers, SEO for startups, SEO for dentists, fintech SEO, and other industries. We provide services not only in these listed industries but also in many others. While our headquarters are in London and New York, we have a strong presence in Edinburgh. 

We offer comprehensive SEO strategies that include:

  • Keyword Research: We pinpoint the exact search terms your target audience uses and analyze their intent. Armed with this knowledge, we help you attract the right visitors and gain a competitive edge.
  • Content Marketing: We develop a strategic content calendar that aligns with your goals. With the help of our in-house team of writers and editors, we create engaging, SEO-friendly content that converts leads into loyal customers.
  • Link Building: We improve your authority and search engine ranking through strategic link-building. This includes securing high-quality backlinks from relevant websites and creating content that naturally attracts links.
  • Technical SEO Audits: Through technical SEO audits, we help to pinpoint and resolve issues affecting your site’s performance. The audit covers site speed, site architecture, mobile optimization, and security. 

Our team’s work has garnered multiple industry accolades, including recognition as a finalist for Best SEO B2B Campaign and Best Use of B2B Search. We’ve also seen great results for our customers. For instance, we helped drink company FUL go from zero to 44k in traffic in less than 7 months. By using strategies like data-driven topic selection, keyword clustering, high-quality content creation, and securing valuable backlinks, FUL now ranks for nearly 18,000 keywords, with about 2,000 appearing on Google’s first page.

Book a free discovery call with us today to find out how we can help you boost visibility for your business.

  • Headquarters: London, UK
  • Founded: 2019
  • Email Address: [email protected] 
  • Website: www.nuoptima.com 
  • Address: 1 Beauchamp Court, 10 Victors Way, Barnet, London, EN5 5TZ, UK
  • Specialization: SEO, Backlink Building, B2B, B2C, SaaS, Content Writing and Creation, PPC, Email Marketing, SEO, Amazon Marketing, Google Ads, LinkedIn Ads
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2. Alba SEO Services

Alba SEO Services has been helping businesses improve their online presence since 2013. Founded by Caroline Phillips, this Edinburgh digital marketing agency has grown to include a team of dedicated SEO specialists who provide SEO strategies tailored to their client’s needs. 

Along with focusing on personalized strategies, Alba places a strong emphasis on content creation. Their in-house writers produce high-quality, SEO-optimized content designed to engage audiences and drive traffic. This includes blog posts, infographics, and videos. This approach has seen good results. For instance, during the COVID-19 pandemic, they helped Pinnacle Fitness pivot to selling new fitness equipment and increase their organic traffic by 400%.

  • Headquarters: Edinburgh, Scotland
  • Founded: 2013
  • Website: www.albaseoservices.co.uk
  • Email Address: Not provided
  • Phone Number: +44 786 795 1266
  • Address: 21 Young Street, Edinburgh, Midlothian, EH2 4HU, Scotland
  • Specialization: SEO, Digital Marketing, Web Design, Social Media Management
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3. Teckle Digital

Teckle Digital is a digital marketing and web design agency based in Edinburgh, boasting over 18 years of experience. They also operate offices in Fife, Glasgow, and Dundee, allowing them to deliver both local and national SEO services. Employing a data-driven approach, they utilize industry-standard tools to improve website performance for better Google rankings and increased organic search revenue. 

With a focus on small businesses, they offer packages starting at £499, for which SMEs can get access to link building, keyword research, producing content, and optimizing Google Business Profile. For larger businesses, they offer extensive SEO audits covering over 600 ranking factors and bespoke SEO strategies. Clients like Leith Bed Centre, Kick Ass Hostels, and Wright Locksmiths Edinburgh have significantly benefited from their expertise.

  • Headquarters: Edinburgh, Scotland
  • Founded: 2006
  • Website: www.teckledigital.com
  • Email Address: [email protected]
  • Phone Number: +44 7881 370598
  • Address: 5 S Charlotte St, Edinburgh, EH2 4AN
  • Specialization: SEO, Web Design, Google Penalty Recovery, Digital Marketing Consultancy, Local and National SEO
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4. SEO Marketing Consultant

Led by Grant Whiteside, SEO Marketing Consultant offers personalized SEO services in Edinburgh. With over 25 years of experience, Grant and his team have helped businesses improve their online visibility and achieve top rankings in search engines. Their comprehensive services include back-link building, competitor research, and website migration.

Along with their marketing services, SEO Marketing Consultant offers specialized SEO training. This training is tailored for various skill levels, from beginners to advanced marketers, and helps businesses integrate SEO best practices into their daily operations. Each course covers everything from basic SEO principles to advanced technical SEO, local SEO optimization, and the use of Webflow for SEO.

  • Headquarters: Edinburgh, Scotland
  • Founded: 2020
  • Website: www.seo-marketing-consultant.co.uk
  • Email Address: [email protected]
  • Phone Number: +44 7799 766804
  • Address: 18b Inverleith Row, Edinburgh, EH3 5LS, Scotland
  • Specialization: SEO, Technical SEO, Competitor Research, Content Strategy, Website Migration, SEO Training, Webflow SEO
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5. Make Digital

Make Digital provides a wide range of SEO services, including technical SEO audits, competitor analysis, keyword research, and bespoke content strategies. Despite being a small agency, they have built a solid reputation for delivering high-quality SEO services to a wide range of clients, from startups and scale-ups to larger enterprises.

Make Digital works closely with web developers to resolve technical issues and uses advanced tools for audience and content research. They have worked with a range of high-profile clients, including Arsenal FC, Mazars Ireland, and Sunamp Global.

  • Headquarters: Edinburgh, Scotland
  • Founding Year: Not Listed
  • Website: www.make-digital.co.uk
  • Email Address: [email protected]
  • Phone Number: +44 7969 614027
  • Specialization: Technical SEO, SEO Strategy, Content Strategy, and Marketing
  • Address: 38 Castle Terrace, Edinburgh, EH3 9DZ
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6. Query Click

Founded in 2008, Query Click is an independent digital marketing agency in Edinburgh that delivers SEO strategies designed to help blue-chip businesses maximize growth. The agency is known for its data-driven approach and the use of their in-house proprietary technology, Corvidae, which is designed to optimize marketing performance through enhanced attribution modeling. 

QueryClick has collaborated with well-known brands such as BT, EE, Quiz, and Schuh. Their effective strategies have earned them accolades, including the Most Effective Retail Campaign award at the Masterclassing Awards for their work with Sally Beauty.

  • Headquarters: Edinburgh, Scotland
  • Founded: 2008
  • Website: www.queryclick.com
  • Email Address: [email protected]
  • Phone Number: +44 131 225 8090
  • Address: 50 Melville St, Edinburgh, EH3 7HF
  • Specialization: SEO, Paid Search, Content Marketing, Analytics and Attribution
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7. Lane Media

Lane Agency is an award-winning digital marketing and creative agency that employs a team of problem solvers, media masters, wordsmiths, pixel-perfectionists, and technical thinkers. The company states that “if it’s on a screen, they’re all over it.” They specialize in a range of services, such as SEO, PPC, media planning, branding, web design, and more. Their expertise also includes traditional TV and radio, to digital platforms like TikTok and Amazon.

Lane Agency holds several accreditations, such as Google Partner, Meta Business Partner, Microsoft Partner, and TikTok Partner. Additionally, they are part of Tribe Global, a global network of independent agencies enabling them to tap into localized insights.

  • Headquarters: Edinburgh, Scotland
  • Founded: 2008
  • Website: www.queryclick.com
  • Email Address: [email protected]
  • Phone Number: +44 131 551 7777
  • Address: Fettes Park, 496 Ferry Road, Edinburgh, United Kingdom
  • Specialization: Website Design, Branding, Digital Marketing, SEO, CRO, Media Planning and Buying, UX Design, Graphic Design, Animation
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8. Red Evolution

Red Evolution is an established SEO agency headquartered in Aberdeen with an office in Edinburgh. It has been building websites for over 20 years. Founded in a garage as a web design agency, Red Evolution expanded its services to include digital marketing strategies, such as SEO, in 2015.

The company’s approach is to manage the full development lifecycle of a website, starting with design and development to SEO. With a focus on the B2B sector, Red Evolution utilizes tools like HubSpot, WordPress, and Joomla to execute content marketing, SEO, and PPC campaigns.

  • Headquarters: Aberdeen, Scotland
  • Founded: 2003
  • Website: www.redevolution.com
  • Email Address: [email protected]
  • Phone Number: +44 131 378 5777
  • Address: 6 Dublin Street, Edinburgh, EH3 6NN
  • Specialization: SEO, Web Design, Content Strategy, PPC, Digital Marketing Consultancy, HubSpot Services
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9. Inspire Digital

With an office in Edinburgh, Inspire Digital provides comprehensive digital marketing strategies, including SEO and e-marketing. While they first started off as a design agency creating custom websites, today, they offer SEO, social media marketing and graphic design as well as hold a number of certifications, including those from Cyber Essentials Plus, Google Partner and Fife Chamber of Commerce. 

Over the years, the agency has worked with a number of clients. For instance, they put together a technical SEO and local SEO package that helped Landscape Brothers achieve a 100% increase in organic sessions.

  • Headquarter: Perth, Scotland
  • Founded: 2008
  • Website: www.inspire.scot
  • Email Address: [email protected]
  • Phone Number: +44 1738 700 006
  • Address: Inspire House, Almond Studios, Inveralmond Industrial Estate, Lawgrove Pl, Perth PH1 3XQ
  • Specialization: Web Development, Digital Transformation, Search Visibility, Design Support, Consultancy
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10. Digital Six

With a focus on e-commerce, Digital Six has been working with some of the UK’s biggest brands for over 20 years. Starting out with their own eCommerce platform, they have continuously evolved their offerings to stay at the forefront of online retail.

Believing that eCommerce is interconnected and requires a holistic approach, the Edinburgh digital marketing agency works on everything from SEO to web design, PPC, and eCommerce strategy. Digital Six’s commitment to delivering tailored, data-driven solutions ensures that every client receives the attention and expertise needed to drive traffic. For instance, Digital Six helped Edinburgh Gin implement a headless architecture with Magento 2 and Adobe PWA Studio, achieving a 57% increase in conversion rates.

  • Headquarters: Edinburgh, Scotland
  • Founded: 1999
  • Website: www.digitalsix.co.uk
  • Email Address: [email protected]
  • Phone Number: +44 131 668 0800
  • Address: 14 Albany Street, Edinburgh, EH1 3QB, Scotland
  • Specialization: E-commerce SEO, Web Design, PPC, eCommerce Strategy, Technical SEO, Content Optimization, Local SEO, Link Building, Conversion Rate Optimization

Final Thoughts

Growing your business is easier with the right marketing partner. The collection of digital marketing agencies Edinburgh featured in this list are some of the best in the city. They offer a range of services to enhance your online presence and drive growth.

At NUOPTIMA, we are excited to help businesses in Edinburgh expand their reach. We act as an extension of your in-house team, creating a personalized strategy tailored to your business goals, budget, and overall strategy. Contact us for a free one-on-one call and learn how we can help your business achieve sustainable growth.

References

  1. https://www.wordstream.com/blog/ws/2022/04/19/digital-marketing-statistics[1]

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