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Industry Insights

Industry Insights

Ultimate Guide to Fundraising in Cannabis
November 5, 2021
Industry Insights

Ultimate Guide to Fundraising in Cannabis

Pros and cons of a Direct-To-Consumer model
October 2, 2021
Industry Insights

Pros and Cons of direct to consumer models: comparison between proprietary and marketplace approach

Improving the DTC brand using outsourced services
October 3, 2021
Industry Insights

what is Direct To Consumer and how can businesses improve their DTC programs

Facebook Marketing in the CBD Industry
October 4, 2021
Industry Insights

Summary How can your business straddle the line between what CBD content Facebook does and doesn’t accept? There are a number of ways. Despite harsh marketing restrictions on cannabidiol, there are ways for your brand to gain attention on the social media platform without using PPC ads. Introduction When it comes to selling CBD on […]

How to Provide the Best Value Proposition to Next Generation Brands
October 14, 2021
Industry Insights

NUOPTIMA outperforming on the value proposition for nimble and fast-paced online businesses. Growth marketing and web development for SME.

PPC Den Podcast Review
April 18, 2022
Industry Insights

Looking for good Amazon PPC podcasts to binge? Read our review of the PPC Den Podcast to discover a great listen for all sellers.

Everything You Need to Know About TikTok Marketing
April 20, 2022
Industry Insights

How to market on TikTok? How to use TikTok for business? Discover the top TikTok marketing strategies from NUOPTIMA’s team.

RevOps (Revenue Operations): An Overview 
May 23, 2022
Industry Insights

Read NUOPTIMA’s complete overview on RevOps and book a free 15-minute discovery call with our experts if you wish to use SEO services to further your business. Key Points RevOps is a B2B business function with the aim of maximising the revenue potential of an organisation. Benefits of RevOps include better team collaboration, higher customer […]

How to Attract Customers From YouTube
June 27, 2022
Industry Insights

Key Points: YouTube is a low-cost marketing tool ideal for utilising video content and improving lead generation. High-resolution video content can help businesses build trust with their audience and strengthen SEO efforts. Businesses can create how-to videos, discuss hot topics in the industry, share behind the scenes footage and showcase products or services. With video […]

Best Cities to Raise Capital In
August 2, 2022
Industry Insights

NUOPTIMA is a growth agency that helps evolve companies, including startups, into category leaders through services such as SEO and growth development. Book a free no-obligation consultation call with our team today to discover how we can help transform your business.  Key Points  There are numerous cities that are fantastic for raising capital.  American cities […]

Requirements and Benchmark of Raising Capital
August 24, 2022
Industry Insights

Enjoy this article by NUOPTIMA and book a free consultation call if you would like to learn about how we can help accelerate your SaaS business. NUOPTIMA is a growth agency that transforms startups into category leaders. Key Points  For SaaS businesses, raising capital is a vital business step to success.  There are numerous requirements […]

SaaS Exit Deal Structure
August 24, 2022
Industry Insights

Read this article by NUOPTIMA growth agency and book a free 15-minute discovery call to learn how we can scale and assist SaaS businesses. Key Points  There are different elements of an acquisition offer, and it is important to understand each element. Five main components of an offer are money, seller holdback, seller rollover, earnout, […]

SaaS Buyer Due Diligence
August 24, 2022
Industry Insights

Enjoy this article on buyer due diligence by NUOPTIMA growth agency and book a call with our professional team today if you would like help with accelerating your SaaS brand. Key Points  SaaS buyer due diligence is a process involving the assessment of the overall performance of a SaaS company. It can help a buyer […]

Guide to Tactical Seed Fundraising in a Recession
August 30, 2022
Industry Insights

Read this article by NUOPTIMA and book a free 15-minute discovery call if you would like help with scaling your brand. Key Points Seed funding is the initial capital raised by a startup. Seed fundraising, therefore, refers to campaigning to convince investors to place money in your startup to help it grow. There are numerous […]

How to Become a Category Leader
September 1, 2022
Industry Insights

Enjoy this article by NUOPTIMA and book a free 15-minute consultation call to learn about how we transform startups into category leaders.  Key Points Category design is a business strategy which involves businesses planning, creating, and dominating brand new product and service categories. It is essentially proactively designing the new market.  Famous examples of successful […]

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